‘lle Catos
Dave Mooring
We can't let Samsung have special treatment. What are the other DRAM cos
to think Samsung makes an announcement independently. Subodh has
already let our partners know that Rambus plans to coordinate a joint
‘announcement where the Direct name will be revealed,
Julie
>I think the Samsung ammendment language is done and with a big improvement
>on non-assertion. | have used the email below as a tool, warning that we
>may want to change some text again based on it.
>They (Joel, Dr. Kim, Mr. Kim) are anxious to get the deal done ~ they are,
calling regularly.
>We could probably pursuade Samsung to announce immediately (without us),
>use the Direct name, and state their purpose of being the largest shipper
>of RDRAMS.
>if we want to do this we need to decide ASAP. | said that | would send two
signed copies out tomorrow evening, pending approval from Tate
>>A Direct announcement would help counterbalance this kind of stuf
>>Met with Samsung marketing today including Eminian. They claimed to be
>>bought into Rambus but the article below indicates they are up to the same
>>0ld, ‘we are your fiends, trust us" when they talk to us and then try to
>> kill usin the market
>>>X-Sender: cates@198.147.244.4
>>>Mime-Version: 1.0,
>>>Date: Thu, 30 Jan 1997 15:14:54 -0700
>>>To: bdmarket
>>>From: cates@jupiter (Julie Cates)
>>>Subject: EDN On-Line Reports on Samsung DR SDRAMs
>>>See article below. Samsung toured weekly semi editors this week to discuss
>>>their SDRAM DDR roadmap. ily and Abid/MoSys spoke to Anthony same day
>>>Samsung came to EBN with their news. The Rambus-MoSys story wil break Mon
>>in EBN, EET, E-News.
>>>> Samsung Takes On Intel, Rambus With DOR
>>>> (1/90/97; 11:19 am. EST)
>>>>_ By Anthony Cataldo, Electronic Buyers’ News
>>>> KOREA — Samsung Electronics, the word's leading
>>>> memory chip company, has thrown its weight behind a
>>>>_new DRAM technology that the company hopes will quash
>>> Intel's effort to drive Rambus DRAMS into the. RH 387472
>>>> mainstream before the end of the decade.
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>>>> The move by Samsung is further evidence that the
>>>> Korea-based memory giant is positioning itself
>>>>_ against Santa Clara, Calif-based Intel, which has
>>>> kept its lead as the largest chip maker in the world
>>>> primarily because of sales of ts ubiquitous Pentium
>>>> microprocessors. Last year, Samsung joined forces
>>>> with Digital Equipment to manufacture that company's
>>>> Alpha chips, which wil compete with Intel's
>>> forthcoming Klamath processor.
>>>> Dubbed Synchronous-Il, the memory chips from Samsung
>>>> willuse a technology known as Double Data Rale
>>>> (DDR), which wil lt the chips pump out data at
>>>> twice the rate oftheir internal clock speed. A
>>>> 300-megahertz Synchronous-II chip, for instance, will
>>>> be able to transfer data to the microprocessor at 2.4
>>>> gigabytes per second, said Bob Eminian, director of
>>>> strategic marketing and applications at Samsung
>>>> Semiconductor, San Jose, Calf. Other chip companies
>>>> backing the technology include Fujitsu, NEC, Texas
>>>> Instruments, Micron, Toshiba and Hitachi.
>>>> Symchronous-il Direct RAMs (DRAMS) flyin the face of
>>>> Intel's plans to incorporate a new DRAM technology
>>>> based on an ultra-fast interface from Rambus,
>>>> Mountain View, Calf. Intel is co-developing this
>>>> chip ~ called Next DRAM, or NORAM — with Rambus,
>>>>_ and said it hopes to have it ready for production by
>>>> 1999, Unlike Synchronous-iI DRAMs, NDRAMs will
>>>> require memory chip makers to pay royalty and.
>>>> licensing fees to Rambus.
>>>> Samsung plans to get a leg up over NDRAMs by
>>>>_ producing limited quantities of ODR-based DRAMs by
>>>> the end of the year, followed by high volume
>>>> production early next year. The first devices will
>>>> have clock speeds of 133, 167, 200 and 250 MHz,
>>>> Eminian said fend]
>>Subodh Toprani
>>toprani@rambus.com
>>Tel (415) 903-3800; Fax (415) 965-1528
>>Rambus Inc.
>>2465 Latham, Mountain View, California USA 94040
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