J PART Il: EXPORT KNOWLEDGE Trcic ie reqponse that best represents your fms postion on cuentand expected export markets. | T= Linted,7= Extensive Foreign institutional knowledge 7. Our knowiedge about foreign language. 123 4@)67 7 Gur krowedge about foreign, regional and Wrernaional business laws and regabors (WTO, [1 2 3@ 6 7) ‘SAFTA, APTA, BIMSTEC, EU etc) 3. Our knowiedge about foreign business norms and standards, 7234 5@7 4, Our knowledge about economic situation in export markets. 1235 67 '5 Our ability to prepare and handle necessary export decumentation. 1234 5 6()| 3. Our knowledge about government laws and regulations related 10 exporting and our 123467 cqovernment agencies and their export promotion programs. _| Foreign business knowledge =I 1. Our knowledge about foreign competitors. 19345 67 2. Our knowiedge about the current and changing needs of foreign clents/customers/ouyers. 1294567) 3. Our knowiedge about export channel structure. 124567 Internationalization knowledge 7, Our fop managers infemational business experience and personal network abroad, 123456 2. Ourtop managers ability in determining foreign business opportunites. 123 4 56) 3. Ourintemational marketing abilty to modify marketing mix elements (product, price, 123467 stibuton, promotion) for foreign markets. | PART Ili EXPORT COMMITMENT {Circle the response that best represents your fms positon. ‘Strongly disagree; ‘Strongly agree 7. We have engaged enough financial resources for Su [12345 6 We have enough physical resoutoes fr export support (human, technological & surly sony) 234560 3 We frequently introduce new products in the export markets, 34567 4, Our management is highly committed io exporting, 2345 6D | %. We gather information about foreign markets from diferent sources on a regular basis. 234507 6. Firm executives/owner travel frequently to export markets, 23@5 67 PART IV: EXPORT MARKETING STRATEGY, Circle the response that best represents your firm's postion. T= Strongly disagree | Expor targeting 7. The fm has putin place strategies to expand export markets over the years i The firm has putin place strategies to segment markets according to the homogenous | 1 (Gimizr) characteristics of countries and customers. The fim has putin place strategies fo penetrate expand) in the existing export markets. | 123 4. We pul a great emphasis on product design and sty. 13 183 123 , We put a great emphasis on packaging and labeling of our products. We put a great emphasis on product adaptation for expor makes to accommadale diferences in environmental forces, consumer behavior, usage patos, and competitive situations. Pricing strategy you can flow 7 ad 8 together, so you actualy fllw ether cost based ox competion based pe 7..We determine the price based on the cost cost + % prof for exoor markets. 128 © . We determine the price based on the competition (setting low price) in the international marke. [ow 9, We need fo adjust our price for export markets when necessary due to changes in external | 1 2 factors (transportation cost, tariff & taxes etc.) ! Distribution strategy 70, We put a great emphasis on maintaining efficiency in the delivery ime. T2354 KOT Promotion strategy. 77. We puta great value on participating in rade fas / shows exfibiions. 7345 12, We put a great value on personal visits to export markets. 12340 ‘SURVEY QUESTIONNAIRE: Export Promotion Program and Export PerformancePART V: ISE AND LEVEL OF BENEFIT FROM GOVT. EXPORT PROMOTION PROGRAMS (EPPs) (Provided by Export, Promotion Bureau, Customs, Port and Airines authority, Government Banks, Other Govt. Agencies and Service Providers) Piease indicate whether you use the program or not ard then the level ofbaneit | Use of program Level of benefit ‘Eom specie Government Export Promotion Program over the past fve years (snot atall benefice | (200304200778). your answer for use of eny specic program isn, then no T=extemely benef) need to indicate level of benef Financial 1, Pre-shipment, post-shipment and comprehensive guarantee insurance Yes Wo [i2a4567 facilites through an export credit quarantee scheme(ECGS) 2. Duy drawback scheme/ cash incentives! tax holiday Yes Mo7 [1234567 3. Rebate on insurance premium of fre, matine and shipment of goods Yes AMO [1234567 4, Income tax rebate on export earings Yes MIG [1234 567 5. Export loan from government banks Yes NNO [1234567 6, Retention of foreign currencies from export eamings Yes "WO> [1234567 7. Taxcfree import of raw materials Yes ANG [1234567 '. Duty-ftee impor of capital machinery and spare paris Yes Mir [1234567 Utility services (elecrity, gas, water etc) al reduced/ebated rales Yes ANS 7 [1234567 10.Back o Back Letter of Credit (UC) Yes hy 11234567 Marketing ‘1, Marketing assistance for exporting products Yes ANG [1 234567 12, Intemational trade fairs organized by the govt. Ys 1230567 13, Trade missions to export markels supported by the gov. LNo [1 24 5 67 14. Loca rade fits of ntemational standard organized by the govt Wes No 12 at 67 Technical 15. Technical assistance for developing products Yes KNO- [1 2345 67 16, Assistance in obtzning foreign technology for product development Yes Mo [1234567 | HR Training | ‘7. Technical and practical training programs for skil development Yes ANG [i 234567 18. Export workshops, seminars and traning sessions Yes Ato [1234567 19, Assistance for participating in overseas training programs Yes WO, (1234567 ‘20. Advisory services on how to improve environmental standards, quality Yes ANS 1234567 ofthe products, is marketing and adaptation as well ‘Market information/foreign market intelligence | 21. Assistance in establishing contact withthe foreign buyers Yes ANS. [1234567 | 22. Assistance in geting information about market, global trends inthe Yes ANS [1234567 | garment business, major global trade agreements and WTO guideines Others 23. Bonded warehouse facies for imported raw materials Yes Wo" [i 254567 ‘Overal satisfaction with Government Export Promotion Programs over | (T=Not satisfied at all; /=Highly satisfied) ‘the last 5 years (2003/04-2007/08) 12048567 PART VI: USE AND LEVEL OF BENEFIT FROM NON-GOVERNMENT EXPORT PROMOTION (NEP) PROGRAMS (Provided by BGMEA, BKMEA, Chamber of Commerce & Industries, buyers, buying houses, supplies, private commercial barks her firms in the industry, universities, private service providers etc) Please indicate whelher you use the program or not and then the levelofbeneft | Use of program | Level of from speci Non-Government Export Promotion Program over the past ve at all beneficial; ‘years (2003/04-2007108). if your answer for use of any specific program is no, extemely bene) then no need io indicate level of benefit Financial Z ‘Pre-shipment, postshipment and comprehensive guarantee insurance Yes ie [4254567 2. Export loan from private commercial banks Wert No [1234 5@7 | 3. Back to Back Letter of Credit (LIC) es No. 1234 Yer | SURVEY QUESTIONNAIRE: Export Promotion Program and Export PerformanceMarketing Use of program | Level ofbeneft | 4, Marketing assistance for exporting products Yes /*Mo [1234567 | 5. Intemational trade fairs organized by foreign govt inon-govt. organization Wes” No 1235 67 5. Local trade fis ofintematonal standard organized by non-gov. organization | Yas No [12 a@D5 67 Technical 7. Technical assistance for developing products Yes TWO [7234567 8. Assistance in obtaining foreign technology for product development Yes WO [1234567 HR Training ‘8 Technical and practical traning programs for skil development WETHP TTS age 7 10, Export workshops, seminars and traning sessions Wes TNoD (123467) ‘11, Assistance for participating in overseas training programs Yes 1 We 1234567) ‘12, Adwsory services on how to improve environmental standards, quay ofthe Yes (io [1234567 | produc, its marketing and adaptation as well Market informationforeign market inteligence 13, Assistance in establishing contact with foreign buyers Yes TBC [1234567 14. Assistance in geting information about market, global tends in the ganment Yes AN [1234567 business, major global trade agreements and WTO guidlines Others 45, Privale Bonded Warehouse facies for mported raw malerals [ Yer7 Wo 11 23 467] ‘Overall satisfaction with Non-Government Export Promotion Programs (i-Not satisfied at ali 7=Highly satisfied) ‘over the last 5 years (2003/04-2007/08) ers Ca S67 PART Vil: DISTRIBUTION CHANNEL, SOURCES OF INFORMATION ANDIOR KNOWLEDGE: Please indicate how the {ollowing entities were helpful for your firm over the last five years (2003/04-2007/08), Please note thet usefulness of _ 2nltvo contact buyers, or sell products or acauire knowiedge is not likely to be the same inthe scale of measurement To contact buyers | To sell products "To acquire export (tenot useful at (not useful at information andlor ali7=highlyusefu) al=highly usu) knowledge(t=not useful = at al highy use) “Local buying houses THEE ET TDSTS CT | 1034567 ‘2.Foreign buyer's buying houses in Bangladesh |_1 2 Be 67] 1O34567 1 134567 3. Trade fairs 123@567 [12G4s67 [1230567 4.Trade missions 12305567 [1204567] 123@567 5.Other firms in the industry 234567 [234567] O234567 6.Personal visits to foreign markets: 1234560] 123456M| 123456 Visiting foreign buyers in Bangladesh 123567) 1204567) 1204567 8.Drect buyers abroad sn | 12 3 ADE T | 12 3M5 67 9.Suppliers 1s as 67 [M2345 67;M234567] 40. Subcontracting firms M234567 1234567 | 2394567 11 Personal networkicontact 12345 6H] 12345 6] 1234560] “2.Government export promotion programs 134567 [234567] O234567 13.8GMEAIBKMEA 1(D3 45671234567 |Ch234567 14internet 123456) 12345601 1234560) PART Vill: EXPORT PERFORMANCE OF THE FIRM: 1. Sales growth and profitability: Please indicate the sales growth rates of the firm forthe last five years (2003/04-2007/08). For each year, piease also indicate whether the firm made a loss, break even (no profit, no loss), ora profit. Sales Growth Profitability Decline Stable 1-5% 6-10% 11-15% 16-20% 204% Loss Break- Profit 2007-08 __T z 3 4 5 $ Oo z 2 2006-07 1 2 3 4 5. Co 7 2 2 2005-061 z 3 4 @ 6 7 a 2 2004-051 2 3 4 2 6 7 1 are 2003-044 z z 4 6 Z 2 2 SURVEY QUESTIONNAIRE: Export Promotion Program and Export Performance 4