In the first part of this Feature, Moody Nashawaty, Partner & Chief Strategy Officer at MuteSix, shares stories of the early "scrappy" days of MuteSix. He recounts how they started with a direct response video by generating nearly $1 million in revenue for a client. He also tells the "ButterCloth Shark Tank" success story and what happened when they showed up at the TV studios with Metta World Peace. Moody also shares big picture trends that e-commerce DTC brands should be watching and why. He also breaks down the Buttercloth digital strategy and more.    In part one, Moody discuss: Who is MuteSix; Moody's origin story, The early days of MuteSix, How they generated $1m in direct response video; The Buttercloth Shark Tank Story; Why you should always take a Shark Tank deal and why; Breaking down the Buttercloth digital strategy; Biggest Trends in DTC;  Why you should own your Data; And so much more.    Join us while Ramon Vela interviews Moody in Part 1 of this episode and listen to him share the inside story of a brand. For more on MuteSix visit: https://www.mutesix.com/ Visit our sponsors: Retention Science - RetentionScience.com/sob