36 min listen
Stryx - Like Zits on Your Wedding Day
ratings:
Length:
35 minutes
Released:
Dec 3, 2020
Format:
Podcast episode
Description
In the first part of this Feature, we interview Jon Shanahan and Devir Kahan, Co-Founders of Stryx. Stryx is a line of cosmetic, makeup, and skincare products for men. Zits on the day of Devir’s wedding was the start of Stryx. He was too embarrassed to ask the makeup artist to cover his pimples, and the result was thousands of photos of his zits on display. From there, Devir sought to create a company to help de-stigmatize the use of cosmetics for men and offer a solution. To help, they created discreet makeup tools that don’t look like traditional cosmetic applicators. They explain that it’s important not to launch a brand in a void. They spent time working on a blog that attracted the right people, to have a good starting point. In Part 1, we hear about the brand's birth, the little details behind their designs, and the anxiety of their launch. Join us while Ramon Vela interviews Jon and Devir on The Story of a Brand Show, and listen to them, share the inside story of a brand. For more on Stryx, please visit: https://www.stryx.com/ Klaviyo - https://www.klaviyo.com/ Retention Science - RetentionScience.com/SOB
Released:
Dec 3, 2020
Format:
Podcast episode
Titles in the series (100)
M.Gemi - Made By Hand, Means Made with Love: Please note we recorded this remotely over a month ago in the height of the pandemic, some of the audio is spotty but the wisdom is real. In Part 2 of this Feature, , Founder & CEO at , continues sharing the story of this amazing handcrafted... by The Story of a Brand