10 min listen
Health & Beauty: A booming, and profitable, market online
Health & Beauty: A booming, and profitable, market online
ratings:
Length:
22 minutes
Released:
Sep 27, 2017
Format:
Podcast episode
Description
In this episode, Stefany Zaroban, the head of Internet Retailer's research team and the author of “Health and Beauty Online: Where the Big Money Is,” digs into one of the more dynamic product categories in online retailing. Because of its high margins, consistent repeat order rates and the generally small and lightweight products sold (read: inexpensive to ship), health and beauty goods are among the most profitable in online retailing, and the 58 merchants Stefany studied in researching her report drove about $9 billion in sales online last year, out of a total market size of $12 billion. In this podcast, Stefany covers the digital strategies of the segment's leading players, such as Estée Lauder Cos., and startups including Beautykind, which is taking an innovative, hands-on approach to building its customer base.
Released:
Sep 27, 2017
Format:
Podcast episode
Titles in the series (23)
Investment in E-commerce: The merchants getting attention from venture capital investors in the U.S. and abroad: Investment in e-commerce by venture capitalists slowed in 2016. In this episode, James Melton, Internet Retailer research analyst and author of the "Top Investors in E-commerce Report," explains why investors backed off, whether their caution is... by Digital Commerce 360 Insights