Janeris Marte had been a photographer for 18 years with limited success. She was a self-described jack of all trades.
She could specialize in photography for adoptive families.
Instead of creating portraits of anyone who popped into her inbox, she could focus on connecting with a community of people she knew well with a service that could transform their families.
In this interview, you'll hear how Janeris decided to focus on adoptive families, how she connects with new clients, and the specialized packages she's able to offer because of her niche.
The post EP 194: Finding A Niche In A Crowded Market With Photographer Janeris Marte appeared first on What Works.