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Interview: Manuel Weiss of Codeship on How to Make, Test, and Iterate on Marketing Assumptions

Interview: Manuel Weiss of Codeship on How to Make, Test, and Iterate on Marketing Assumptions

FromRocketship.fm


Interview: Manuel Weiss of Codeship on How to Make, Test, and Iterate on Marketing Assumptions

FromRocketship.fm

ratings:
Length:
35 minutes
Released:
Aug 19, 2014
Format:
Podcast episode

Description

Manuel Weiss, Co-Founder and CMO of Codeship, shares how they apply the scientific method to everything they do, particularly in their marketing pipeline. He shares examples of experiments and how they iterate over time until they’ve optimized an assumptiLearn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Aug 19, 2014
Format:
Podcast episode

Titles in the series (100)

Essential listening for entrepreneurs, product managers and anyone working in tech today. We break down the concepts you need to know, from Product Management to Growth, Sales to Funding, we'll bring you stories that will inspire and insights that will change the way you think about product and business. Rocketship.fm, produced in partnership with Product Collective, inspires hundreds of thousands of entrepreneurs, developers, marketers, product people, and designers each month. Join us as we dive into everything from product management to growth, culture to sales and everything in between. Rocketship.fm has been featured in Forbes, Huffington Post, Inc, Entrepreneur and many more business publications as a top business podcast year after year.