Mat Best is a former Army Ranger and current entrepreneur - but he is most well known as a social media influencer, racking up tens of millions of views and impressions with his youtube videos and content.  He’s a true creative professional, and we dive deep into his creative process and how he’s spending his time.     In this episode we discuss:   His Memorial Day video that went viral How he approaches the creative process His transition process and associated struggles How he keeps himself balanced and effective