29 min listen
NYT's head of ads Sebastian Tomich: The role of the publisher is to sell ideas
NYT's head of ads Sebastian Tomich: The role of the publisher is to sell ideas
ratings:
Length:
38 minutes
Released:
Jun 27, 2018
Format:
Podcast episode
Description
In which NYT's global head of advertising Sebastian Tomich argues that publishers will change direction on their agency businesses. Native is not going to save publishers. Instead, agency services are sitting alongside subscriptions, display, commerce, licensing and other business lines.
Released:
Jun 27, 2018
Format:
Podcast episode
Titles in the series (100)
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