Ahead of the Game

Of course, with the vast majority of people who have to be the first to showcase the newest products on the block, it’s often just to boost their ego or compensate for something. When you have a company that’s recognised for producing out-of-the-box products in the VW Transporter scene, however, you can be forgiven for wanting to be first to the finish line when it comes to launching new products, or at least feeding off the PR kudos that it gives your company by being ahead of the curve.

Do you ever look at someone’s Instagram and are so taken with every single picture that you don’t know whether to be blind with admiration or sick to the stomach that you didn’t get the idea to do something similar first? I know I do. Having written a couple of features previously on Stitches and Steel vans already for this very mag, I know that looking at their social feeds gets my blood pumping and also