REVOLUTION DIGITAL

ESCAPISM AT ITS BEST

Since the introduction of the pocket watch in the 16th century, which brought objective time measurement into daily operations, individual life has been increasingly entrapped in a calculable and measurable context. Fundamental to modernity was the rise of chronometers, which enabled vast improvements in efficiency, uniformity and accountability, empowering profoundly every institution and human endeavor.

But the modern concept of time brought forth two underlying dissatisfactions. For one, it amplifies our sense of ephemerality and loss. If time is understood as an irreversible succession of homogenous moments in a linear fashion, then our experience is virtually one of perpetual loss. It brings about the fear of losing

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