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  • The European Business Review

    THE MILLION DOLLAR QUESTION

    May 22, 2018 2 minutes

    More than a decade ago, the metaphor “data is the new oil” shook the world and left organisations scrambling for ways on how they could translate it into tangible value for their business.

    While others already reaped and are reaping the benefits emerging from the wealth of data at their disposal, some are

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