Marie Kondo Goes Full Goop
Marie Kondo has had a few bouts of American fame. Around 2015, the Japanese cleaning guru’s best-selling book The Life-Changing Magic of Tidying Up inspired untold closet clean-outs and garage declutterings. In 2019, her Netflix series, Tidying Up With Marie Kondo, performed a similar trick, emptying overstuffed American homes by teaching their harried owners her joy-prioritizing “KonMari” method.
Now Kondo is back for her third act. Instead of imparting further organizational wisdom or deepening her theories of domestic joy, though, she’s trying something new: selling $275 distressed-brass vases and other housewares and wellness products to fill up all that newly empty space.
Earlier this week, Kondo a new online shop on her KonMari website. She has been selling a line of storage boxes for her tidying methods since
You’re reading a preview, subscribe to read more.
Start your free 30 days