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EP 378: $750k InfoMarketer Sells 130k Books with Peter Voogd

EP 378: $750k InfoMarketer Sells 130k Books with Peter Voogd

FromSaaS Interviews with CEOs, Startups, Founders


EP 378: $750k InfoMarketer Sells 130k Books with Peter Voogd

FromSaaS Interviews with CEOs, Startups, Founders

ratings:
Length:
22 minutes
Released:
Aug 6, 2016
Format:
Podcast episode

Description

Peter Voogd. Peter helped several millennials make six figures and realized he could make a business out of it. His Gamechanger’s Academy helps promising entrepreneurs become successful within months. Under 30 himself, Peter is a best-selling author and a recognized leader for entrepreneurs and millennials. Famous Five: Favorite Book? – The Millionaire Fastlane What CEO do you follow? — Elon Musk Favorite online tool? — Infusionsoft, ScheduleOnce, Kajabi Do you get 8 hours of sleep?—No If you could let your 20 year old self know one thing, what would it be? — Stay strategic and intentional. Time Stamped Show Notes: 01:10 – Nathan introduces Peter 02:05 – Gamechanger’s Academy 02:30 – Launched in 2013 02:45 – Connections for young entrepreneurs 03:10 – His past experience 03:30 – “Built a culture of excellence” 04:20 – He helped several young professionals become successful 05:00 – “I wanted to shift the culture for millennials.” 05:15 – gamechangersmovement.com 05:25 – Payment system 06:05 -- $297/month for the Platinum plan 06:50 – About 70% are on a yearly plan 07:10 – The Rookie plan 07:30 – Churn 08:00 – People typically stay for 7 to 8 months if they’re not on the yearly plan 08:50 – A focus beyond just the numbers 10:10 – Good retention for the industry 10:30 – How to get new people to find the site 10:50 – Podcast, book, content 11:05 – Referral program 11:20 – Biggest expenses 11:30 – Affiliate costs 11:45 – Organic traffic 12:30 – 6 Months to 6 Figures 13:00 –Self-published 13:15 – 135000 books sold, plus audio books 13:30 – Marketing 14:45 – Bulk purchases 15:25 – Peterjvoogd on Instagram and peterjvoogd.com 17:45 – Peter’s email list 18:00 -- The Famous Five 3 Key Points: It starts with your own effort and drive. Consider how you can improve your own culture. Make a business out of what you are good at. Resources Mentioned: Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks - The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Infusionsoft -- Peter’s favorite online tool ScheduleOnce -- Peter’s scheduling tool Kajabi – Peter’s membership site portal Gamechanger’s Academy – A top source for millennials and entrepreneurs Show Notes provided by Mallard Creatives
Released:
Aug 6, 2016
Format:
Podcast episode

Titles in the series (100)

Over 10M founders, CEO's, and investors have downloaded this 15 minute daily podcast from Nathan Latka. Each day Latka interviews a software (SaaS) CEO and gets them to share how they've grown (or not) so fast all backed by hard data points. To date, over 1000 CEO's have been interviewed that together do over $6b in revenue, have raised over $5b, and employ more than 180,000 employees. The magazine for CEO's: http://nathanlatka.com/magazine The Book for CEO's: http://nathanlatka.com/bookamazon