44 min listen
Lessons in Scaling
FromShopify Masters
ratings:
Length:
52 minutes
Released:
Nov 19, 2018
Format:
Podcast episode
Description
Growing a seven-figure business in your first year means scaling fast just to keep up. But it's sometimes the things that don't scale that get you there.
In this episode of Shopify Masters, you’ll learn from an entrepreneur who built an 8-figure business by focusing on product-market fit above all else.
Paul Hedrick is the founder of Tecovas: makers of beautiful, top-quality western boots & accessories by hand and sells them directly at honest prices.
Here are the lessons he learned as he scaled the size of his team and his advertising spend.
Tune in to learn
How this brand reached 7-figures in their first year by doing things that did not scale
How to do market research by talking to sales associates at retail stores
How your average order value affects your advertising strategy
Show Notes: https://bit.ly/2DoxFyQ
In this episode of Shopify Masters, you’ll learn from an entrepreneur who built an 8-figure business by focusing on product-market fit above all else.
Paul Hedrick is the founder of Tecovas: makers of beautiful, top-quality western boots & accessories by hand and sells them directly at honest prices.
Here are the lessons he learned as he scaled the size of his team and his advertising spend.
Tune in to learn
How this brand reached 7-figures in their first year by doing things that did not scale
How to do market research by talking to sales associates at retail stores
How your average order value affects your advertising strategy
Show Notes: https://bit.ly/2DoxFyQ
Released:
Nov 19, 2018
Format:
Podcast episode
Titles in the series (100)
TreatsHappen.com Launched Their Brand By Going To 30 Trade Shows Last Year: In this episode you’ll learn from two entrepreneurs that launched their brand through trade shows. In this episode you'll learn: 1. What do you get from investing $1,000 into a booth at a show. 2. How to know which shows will be worth your time from two entrepreneurs that went to 30 trade shows in one year. 3. How they use Facebook boosted posts promote their own viral content. by Shopify Masters