For show notes and more information, visit investedpodcast.com.This week, Danielle welcomes Cheryl Strauss Einhorn to Invested. Cheryl is the creator of the Area Method which is a decision-making system to solve complex problems. In investing, we're all trying to solve for the problem of which companies we should put our hard earned money into. Her book, Investing in Financial Research, a Decision-Making System for Better Results.She’s also the author of the award-winning book, Problem Solved. She teaches at Columbia Business School, she's won several journalism awards for her investigative stories about business and economics, and political topics.Learn more about your ad choices. Visit megaphone.fm/adchoices