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    Speedy Concise Content Delivery with Social Media Marketing
    Speedy Concise Content Delivery with Social Media Marketing
    Speedy Concise Content Delivery with Social Media Marketing
    Ebook119 pages1 hour

    Speedy Concise Content Delivery with Social Media Marketing

    By Kristy Jenkins

    ()

    Read preview

    About this ebook

    Fast Content delivery  is all about creating high quality, relevant content that your prospects will respond to, but don’t be fooled; there are more ways to build successful campaigns than just with article or blog content.
    When just starting out in content marketing in order  to do effective delivery  , you’ll likely hear that your focus should be on creating content that will drive the most traffic to your website, maximizing your exposure, but if you want to build truly successful campaigns, you must make sure that your campaigns convert that traffic into either return customer’s, leads, or sales.
    If you are basing your content marketing on articles alone, you should consider switching gears, and start focusing on additional content formats that will generate a positive response from those who visit your site. Providing prospects with different content types will satisfy all visitors , rather than those who only wish to read text-based content.
    So, what do you need to do?
    You need to jack your campaigns up so that you are tapping into all of the most powerful content formats and really drill down into what your niche market really wants from you.
    Makes sense, right?
    The purpose of creating highly-informative, engaging and interactive content that will compel visitors into clicking on your purchase links, signing up for your newsletter or successfully completing another action that will likely result in a sale is all that really matters. That’s where your focus needs to lie, and the easiest way to achieve that is to expand your outreach by providing the types of content your readers want most.
    LanguageEnglish
    PublisherPublisher s21598
    Release dateJan 12, 2019
    ISBN9788829594702
    Speedy Concise Content Delivery with Social Media Marketing

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      Book preview

      Speedy Concise Content Delivery with Social Media Marketing - Kristy Jenkins

      Conclusion

      Disclaimer:

      Speedy Concise Content Delivery with Social Media Marketing

      ––––––––

      Every effort has been made to be accurate in this publication. The publisher does not assume any responsibility for errors, omissions or contrary interpretation. We do our best to provide the best information on the subject, but just reading it does not guarantee success. You will need to apply every step of the process in order to get the results you are looking for.

      This publication is not intended for use as a source of any legal, medical or accounting advice. The information contained in this guide may be subject to laws in the United States and other jurisdictions. We suggest carefully reading the necessary terms of the services/products used before applying it to any activity which is, or may be, regulated. We do not assume any responsibility for what you choose to do with this information. Use your own judgment.

      Any perceived slight of specific people or organizations, and any resemblance to characters living, dead or otherwise, real or fictitious, is purely unintentional.

      Some examples of past results are used in this publication; they are intended to be for example purposes only and do not guarantee you will get the same results. Your results may differ from ours. Your results from the use of this information will depend on you, your skills and effort, and other different unpredictable factors.

      It is important for you to clearly understand that all marketing activities carry the possibility of loss of investment for testing purposes. Use this information wisely and at your own risk.

      Copyright © 2019  Kristy Jenkins

      Speedy Concise Content Delivery with Social Media Marketing

      Table of Content

      Introduction

      Chapter 1  What is Content Marketing

      Chapter 2 Types of Content  Marketing

      Chapter 3  Creating a Content Pillar

      Chapter 4 Quick Writing Techniques

      Chapter 5 Article Structuring

      Chapter 6 Creating  Knock-out Titles

      Chapter 7 Reaching  Out with Engaging  Articles

      Chapter 8 Your Online Business Faster Content Delivery Is Required

      Chapter 9 Curating vs. Creating Content

      Chapter 10 Use Contents to Get Leads

      Chapter 11 Content Marketing and Social Media

      Chapter 12 Conclusion

      Introduction

      Fast Content delivery  is all about creating high quality, relevant content that your prospects will respond to, but don’t be fooled; there are more ways to build successful campaigns than just with article or blog content.

      When just starting out in content marketing in order  to do effective delivery  , you’ll likely hear that your focus should be on creating content that will drive the most traffic to your website, maximizing your exposure, but if you want to build truly successful campaigns, you must make sure that your campaigns convert that traffic into either return customer’s, leads, or sales.

      If you are basing your content marketing on articles alone, you should consider switching gears, and start focusing on additional content formats that will generate a positive response from those who visit your site. Providing prospects with different content types will satisfy all visitors , rather than those who only wish to read text-based content.

      So, what do you need to do?

      You need to jack your campaigns up so that you are tapping into all of the most powerful content formats and really drill down into what your niche market really wants from you.

      Makes sense, right?

      The purpose of creating highly-informative, engaging and interactive content that will compel visitors into clicking on your purchase links, signing up for your newsletter or successfully completing another action that will likely result in a sale is all that really matters. That’s where your focus needs to lie, and the easiest way to achieve that is to expand your outreach by providing the types of content your readers want most.

      The great news is that content marketing is one of the easiest ways to connect with your prospects, especially if you have a pulse on your market and know exactly what visitor is most interested in.

      So, why do so many content marketers struggle to generate traffic and sales from their content marketing campaigns?

      Out of the dozens of content marketing strategies that we’ve evaluated over the years, one thing stood out to me time and time again: so many marketers were focusing on just one type of content! And for the most part, that was the written word.

      This included articles, reports and newsletters that offer regular content to those who subscribe.

      Now don’t get me wrong - this type of content can be exceptionally valuable, and every content marketing campaign should provide at least one option involving this form of content. However, content marketing should reach far beyond just articles themselves. If you truly want to maximize your revenue and build a recognized brand in your industry, you should harness the power of alternative content marketing strategies. This book  will  emphasize  on some  newer methods of content delivery

      For many, these alternative formats will accelerate their campaigns and boost traffic and revenue almost instantly.

      Chapter  1

      What is Content Marketing?

      Content marketing is a phrase often mentioned when discussing digital marketing. It’s often used in so many different contexts; it can be tough to understand what it really means. Let’s clear that up right now.

      Content marketing is the use of any type of media as a tool for garnering exposure and sales for your company or organization.

      The media is anything that has been created like blog posts, articles, videos, images or books. What you’re reading right now is a form of content or media. It can be in long form or very short. The overall purpose of content is to make a statement in a way that is compelling and attractive to your preferred audience. When you’re using content for marketing purposes, you want to include some kind of call to action that encourages people to do something. You can be asking them to click a link, make a call, sign a petition or simply share the information.

      The most important thing to remember when you are using content marketing is to focus on providing value. You’re not creating a commercial. While commercials are a form of content, they’re one sided. Their purpose is solely to sell. When you use content as a marketing tool, your purpose is to educate, inform and engage people with the goal of turning them into customers.

      It’s not about direct sales to increase your bottom line; it’s about using information to show customers and potential customers that your company can provide value they need to enhance their lives in some way. It’s an indirect sales method that can turn customers into consistent clients.

      By sharing content, you are encouraging a form of two way communication. Not only do you want people to become customers, you want them to become an active community of clients that use your company consistently.

      The reason you’ve been hearing about content marketing so much is that businesses are starting to recognize that communicating with customers is much more beneficial than communicating at customers. Advertising involves communicating at customers. You put together messages and images you think people will like and you send them their way.

      There is no room for dialogue or any type of engagement with your audience. That kind of communication is no longer as effective as it once was. People tend to tune out advertisements so you have to do more of it to make an impact.

      People don’t tune out information. In fact, in this age of information, people are consuming it in large amounts. The 24 hour news cycle is a prime example of that. You have news networks that are on the air 24 hours a day sharing information. These networks wouldn’t be thriving if people didn’t want to know information at any given moment of the day. If you are able to contribute to their desire for knowledge and information, you won’t be tuned out.

      This is why content marketing should be used by all businesses, especially ones that live in the digital space. You have the opportunity to connect with your audience in a way that is meaningful. You have the opportunity to help quench their thirst for knowledge while providing a product or service to back it up.

      This book will help you do that. It will introduce you to the different types of content and show how to use it to get leads

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