The Right Frequency
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About this ebook
American politics was transformed from the time a WABC manager told Rush Limbaugh, "You're kidding yourself if you think we'll ever carry your national show." to the day an establishment Republican senator griped "talk radio is running America." Limbaugh ignited a new generation of talkers such as Sean Hannity and Glenn Beck helping to define the Conservative movement and challenge the elite media. But Rush can't take all the credit.
From the inception of radio, bombastic personalities have used the airwaves to sway public opinion. The Right Frequency by Fred V. Lucas features interviews with leading conservative talk hosts and industry insiders and explains why talk radio is the only media venue thoroughly dominated by the right.
Readers will learn how recording industry's "payola scandal' revived talk radio and how the Kennedy and Johnson administration silenced opposition radio voices. After the demise of the Fairness Doctrine in the 1980s, Limbaugh's star was born, ringing in an alternative media universe.
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Reviews for The Right Frequency
2 ratings1 review
- Rating: 5 out of 5 stars5/5First and foremost the author, Fred Lucas, is a great story teller. The book is the story of conservative talk radio from its origins to the current day. It is the story of a society learning to tolerate differences and new voices. As conservative talk radio slowly emerges and gradually gains a larger and larger following, its progress is challenged by the established political establishment. The author catalogues the growth of the industry and the actions of the political establishment to contain the growth. Although Fred Lucas does not hide his bias he manages a balanced historical telling of the events that shaped talk radio. At each stage of development the author provides a short biography of the main talk radio broadcasters of the period. Each decade of talk radio’s growth included a struggle to survive forces that wanted to suppress the growth of the industry. The author describes the fascinating history, strange alliances and lengthy legal challenges about what on the surface seems like a simple application of First Amendment free speech. It is apparent nothing is that simple. From the facts presented in this book it seems powerful politicians are able to contort even free speech concepts to align with their political affiliations. Although a topic like the history of talk radio could denigrate into a one-sided attack on liberal politicians, the author avoids this bias and simply presents the history of what occurred. Both sides are clearly represented with skill and nonjudgmentally.This book works as a history book of the twentieth century through the microphone of talk radio. It also works as a case study of how powerful politicians use their power to shape society. But overall it is just a great story told well.