Instant Profits Guide to FACEBOOK Marketing Success
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About this ebook
Facebook Marketing is Now Your Most Cost effective Strategy to Reach Out to MILLIONS and connecting to your Global Audience
With Facebook Live and Stories features , let it take your business to the next level with the best use of Facebook
Facebook has revolutionized social media marketing and now you can showcase your products to the global audience through its proven effective marketing tools with your well planned strategies . Facebook does not recognize any Online geographical boundaries and offers Non- restriction opportunities to connect your product offers easily with your audience on a global scale
There is no ROCKET SCIENCE involved in implementing Facebook for your business. It just needs a careful and planned approach. So, get up, and START NOW to see your business grow BIGGER AND BIGGER.
Currently Facebook is also actively encouraging videos, memes, and stories rather than written content. In fact, their CEO has predicted that the majority of content on Facebook will be video by the year 2020, putting them head to head with the extremely popular video orientated social media platforms .Thereby comes the New “Stories” feature for both Facebook and Instagram
The Story feature boosts to add on as a useful social media tools like Facebook LIVE ,it allows to display a collection of images and short videos, with optional overlays and effects, that a user can add to as they wishes .
Users can view a Story in sequence, either waiting out a programmed delay between images or manually advancing to the next, it kicks in a “ Can’t Wait for you anymore” attitude , and somehow makes the audience lingers on with the social accounts staying longer
Stories are a good way to produce up to date content and help your brand stand out by capturing your target audience’s attention with images and video. Instagram and Facebook Stories are based on visuals rather than written content and they have a limited-time run of 24 hours. Therefore, it’s important that you learn as much as possible about creating and using these visual Instagram and Facebook stories to drive brand awareness, grow your list, and increase sales.
Knowing the advantages, disadvantages, and business benefits related to Facebook can help you make the right choices for your business needs as well as your audience’s needs. With that in mind, let’s take a look at your goals to assist you in planning your marketing strategy
Facebook is ever growing and it provide immense benefits for every marketers with all the self justification points as follows ; the ultimate platform that all marketers need to access to exploit on what it can offers;-
- 2.25 Billion monthly active Facebook users going towards 2019
- Forecast that over 2.2 Million businesses would have use Facebook for advertising by 2019 or earlier
- More than 55 million businesses use Facebook Business Pages nearing 2019
- Social media help to influences on M commerce shopping advantages , led by Facebook
- 72% US Mature audience trends to visit Facebook at least once a month**
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Instant Profits Guide to FACEBOOK Marketing Success - Hillary Scholl
Instant Profits Guide to FACEBOOK Marketing Success
Disclaimer:
Every effort has been made to be accurate in this publication. The publisher does not assume any responsibility for errors, omissions or contrary interpretation. We do our best to provide the best information on the subject, but just reading it does not guarantee success. You will need to apply every step of the process in order to get the results you are looking for.
This publication is not intended for use as a source of any legal, medical or accounting advice. The information contained in this guide may be subject to laws in the United States and other jurisdictions. We suggest carefully reading the necessary terms of the services/products used before applying it to any activity which is, or may be, regulated. We do not assume any responsibility for what you choose to do with this information. Use your own judgment.
Any perceived slight of specific people or organizations, and any resemblance to characters living, dead or otherwise, real or fictitious, is purely unintentional.
Some examples of past results are used in this publication; they are intended to be for example purposes only and do not guarantee you will get the same results. Your results may differ from ours. Your results from the use of this information will depend on you, your skills and effort, and other different unpredictable factors.
It is important for you to clearly understand that all marketing activities carry the possibility of loss of investment for testing purposes. Use this information wisely and at your own risk.
Copyright © 2018 Hillary Scholl
Table of Contents
Introduction
Dozens of social media sites exist, but it always comes down to three: Facebook, Twitter, and LinkedIn. Love them or hate them, they are the three main sites (along with YouTube ) and they have a large and diverse following. When my clients complain that they are overwhelmed with their social media choices, I tell them to start with these three because they’re where the action is.
Facebook, Twitter, and LinkedIn may be three of the most popular social media sites, but they are very different from each other. Think of Facebook as a party where everyone goes to see and be seen, meet new people, and have fun. The atmosphere is casual and laid-back, and people may get caught up in conversations from time to time with people they don’t know.
Twitter is more of a cocktail party, where the emphasis is on short, witty conversations and working the room, connecting briefly with many people, but keeping it personal.
LinkedIn is like a business networking event. Everyone’s professional, a little more buttoned-down, and on their best behavior. You’ll meet new people, but it’s easier and more comfortable with a personal introduction. Conversation remains mostly business-oriented.
Facebook, Twitter, and LinkedIn are different, but don’t let that scare you because each site is a tool to accomplish a similar goal through varying styles of conversation and engagement. Just as you learn to adapt to the different group norms of the offline organizations in which you’re a member, navigating these sites and their differing cultures will soon become second nature.
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FACEBOOK: WHERE THE WORLD GOES TO MINGLE
Facebook is loud and noisy and wonderful. It’s the crossroads gathering place for planet Earth. Facebook is meant to be a conversation, not a broadcast, so you want to look for ways to attract and engage your current clients and best prospects in a way that leverages your credibility and reinforces your brand.
Having a casual conversation on Facebook is easy. Striking up a two-way discussion that engages your tribe and either gets them talking about their wants and needs or imparts helpful information in an unstuffy way takes a bit more thought. One way to provide valuable information and broaden your connections at the same time is to share posts from other people’s pages that you find useful or think would be of interest to your tribe. You can also share links to articles in online magazines and news sites, as well as to your own blog posts. Build goodwill and make new friends by liking and commenting on interesting posts on the other people’s newsfeeds. Always be polite and avoid confrontation or controversy.
Get creative and mix things up by sharing photos, videos, and text. Visual memes of inspiring quotations are very popular, and easy to make. When you make a photo meme, use a picture you either have taken yourself or for which you’ve purchased the rights. Attribute the quote, and make sure you have your own Twitter symbol at the bottom so people who like the meme can find you. Respect copyright by sharing the link to a photo or article; never save someone else’s material to your computer and upload it. If you put out an e-mail newsletter, realize that many newsletter software programs enable users to automatically send links to their Facebook and other social media sites whenever a new edition is sent out.
This is a great way to broaden the readership of your newsletter, give non-subscribers a free peek, and encourage new sign-ups.Not surprisingly, Facebook has evolved quite a bit since it made its debut. Not only does it have close to two billion users, but it has shifted many aspects of the user experience with corporate advertisers in mind. In the early days of Facebook, no one thought of the site as being of interest to business users. It began as a platform just for college students, and gradually expanded to be open to everyone.
Small business owners and entrepreneurs were among the first to see Facebook’s marketing and networking potential, and in an effort to segregate personal and business conversations, Facebook introduced its fan pages
as an alternative to the more personal profiles.
For a while, that worked. Business users invested time and effort (and eventually money) in building their following on their Facebook page. Facebook created the ability to pay for