Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    The Complete Sneaker Reseller Guide Volume 2: Going Big with the Sole Master: The Complete Sneaker Reseller Guide, #2
    The Complete Sneaker Reseller Guide Volume 2: Going Big with the Sole Master: The Complete Sneaker Reseller Guide, #2
    The Complete Sneaker Reseller Guide Volume 2: Going Big with the Sole Master: The Complete Sneaker Reseller Guide, #2
    Ebook102 pages1 hour

    The Complete Sneaker Reseller Guide Volume 2: Going Big with the Sole Master: The Complete Sneaker Reseller Guide, #2

    By Sole Masterson

    ()

    Read preview

    About this ebook

    The sneaker culture is ravenous. Certain shoes that retail for $120 to $250 move steadily in the aftermarket on sites like Stock-X, eBay, and Goat for 2-3 times retail, sometimes more. In fact, Stock-X now does millions of dollars per month in sneaker trading alone. Everywhere you go these days, you see sneakerheads rocking the latest heat. Trading sneakers in the secondary market is fast becoming a legitimate installation in our culture, and a pretty damn cool one at that.
     
    In this much anticipated follow-up to his bestselling sneaker reseller guide, the Sole Master guides aspiring sneaker chefs to next-level success. One only needs to be armed with the tactics taught in the first volume, and have a little experience under their belt, to be ready to step up to becoming a serious operator. Do you want to know exactly how the top sneaker resellers cop 25+ pairs of the hottest releases? Would you like to pick the Sole Master's brain and benefit from his experience running what is now one of the largest sneaker "cook groups" on Twitter? Find yourself a quiet spot, open this new 24,000-word training manual, and be prepared to take notes. Nothing is held back. You'll come away from this text knowing everything the master chefs know. So let's get started…

    LanguageEnglish
    PublisherAndy Kasch
    Release dateJul 23, 2018
    ISBN9781386533580
    The Complete Sneaker Reseller Guide Volume 2: Going Big with the Sole Master: The Complete Sneaker Reseller Guide, #2

    Related to The Complete Sneaker Reseller Guide Volume 2

    Titles in the series (1)

    View More
    View More

    Related ebooks

    Small Business & Entrepreneurs For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      What To Do About A Bad Boss

      Nov 10, 2023

      What To Do About A Bad Boss
      4 min read

    • Article

      Becoming A Game Designer

      Dec 8, 2023

      Our basic rule set is perfectly good for a game at home or with our chums at the club, but as a commercial venture, it is lacking in the style or sparkle that will make it attractive enough for people to put their hands in their pocket and hand over

      6 min read

    • Article

      What To Do About A Bad Boss

      Jul 11, 2021

      What To Do About A Bad Boss
      4 min read

    • Article

      What To Do About A Bad Boss

      Mar 1, 2019

      What To Do About A Bad Boss
      4 min read

    • Article

      Launch a Side Hustle!

      Dec 31, 2019

      Launch a Side Hustle!
      25 min read

    • Article

      6 Fantastic Business Ideas for Moms

      Dec 24, 2020

      Rather than work a 9-5 job every day, what if you could be your own boss and make your own schedule? That's where business ideas for moms play a major role. Starting a work-at-home endeavor is a rising trend that is only going to become more prevalen

      6 min read

    • Article

      (how To) Exit Stage Right

      Jul 22, 2019

      (how To) Exit Stage Right
      3 min read

    • Article

      What Have You Learned From Business Mistakes?

      Oct 4, 2021

      Asif Ahmed Managing Director of Acclivity and author of The Finance Playbook for Entrepreneurs www.acclivity.co “When I first started out in business, I hadn’t fully appreciated the importance of having contracts in place to support every legal relat

      7 min read

    • Article

      Employer Wellness

      Aug 15, 2023

      Employer Wellness
      3 min read

    • Article

      Check, Please

      Apr 4, 2023

      Check, Please
      7 min read

    • Article

      The First 90 Days

      Feb 1, 2018

      The First 90 Days
      14 min read

    • Article

      Hold To Reset

      Aug 15, 2019

      Hold To Reset
      3 min read

    • Article

      Fuel Spark Success

      Jun 5, 2020

      Fuel Spark Success
      8 min read

    • Article

      Magnus’ Marketing Minute

      Jul 1, 2023

      Michael Magnus is an advertising professional who supports the growth of the leather industry through his marketing agency, Magnus Opus. Among his client partnerships are Silver Creek Leather Co., manufacturers of Realeather® Crafts and Lace, and Jim

      5 min read

    • Article

      The Truth About OK Leadership

      Jul 11, 2019

      It’s easy to pick out truly bad examples of leadership. In every organisation you may be part of – from the parent-teacher cooperative to the leaders of nations – there are inept leaders who seem to have cajoled or manipulated their way into their ro

      4 min read

    • Article

      Magnus’ Marketing Minute

      Aug 1, 2022

      Michael Magnus is an advertising professional who supports the growth of the leather industry through his marketing agency, Magnus Opus. Among his client partnerships are Silver Creek Leather Co., manufacturers of Realeather® Crafts and Lace, and Jim

      5 min read

    • Article

      How To Start A Side Hustle: A Playbook For A New Economy

      Jun 18, 2021

      Your idea doesn’t have to be special. My idea for NicSocks definitely wasn’t unique. I just had a drive to succeed that was uncontrollable. • Six weeks to build the business • R5 000 capital, no more • 30 days to turn a profit These also became my fa

      4 min read

    • Article

      ONE LEG At A TIME

      Oct 30, 2019

      ONE LEG At A TIME
      7 min read

    • Article

      The Time Has Come For Some Creative Thinking

      Apr 29, 2022

      There is no need for me to spell out the huge price increases that farmers are facing at the moment. You are likely fully aware of them and their causes, and there is little you can do about them. However, what you can do is choose the manner in whic

      2 min read

    • Article

      Group Tactics

      Nov 10, 2022

      IF YOU POST regularly to any social media platform, whether that's Instagram, TikTok, YouTube, Facebook, or anything else for that matter, you will understand how much time it can all take. Whether you're posting images or videos, the minutes and hou

      3 min read

    • Article

      Five Things to Do Now That Will Save You Tons Later

      Feb 1, 2018

      DAVID S. ROSE, ENTREPRENEUR, INVESTOR, mentor, and author of The Startup Checklist: 25 Steps to a Scalable, High-Growth Business, has been present at the birth of businesses for decades. He knows what makes them grow—or not. Rose shares the simple, p

      2 min read

    • Article

      8 Side Hustles to Consider This Summer 2021

      Jun 24, 2021

      “Side Hustle” has become quite the buzzword as of late. Granted, people have had a lot of time in the last year and a half to sit inside, potentially sidelined from their 9-to-5 due to the pandemic. This time and freedom have helped people turn their

      6 min read

    Related categories

    Reviews for The Complete Sneaker Reseller Guide Volume 2

    0 ratings

    0 ratings0 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words

      Book preview

      The Complete Sneaker Reseller Guide Volume 2 - Sole Masterson

      Preface

      This book has been rewritten 4-5 times prior to publication. Can you guess why? If you are a seasoned reseller, I’m sure you nailed it: things keep changing. The manuscript would get mostly done, put on the back burner for a few weeks, and then find itself in need of another complete rewrite.

      The main problem lies in giving specific walk-through instructions, for just about anything. Therefore, I decided to focus more on principles than step by step in the final rewrite. Some specific instructions survived, but where the reader encounters those you are advised to look beyond the steps described to the reasons behind them, thereby soaking in a deeper-rooted education that the sneaker reselling ebbs and tides will be unable to shipwreck.

      A good example is the chapter on setting up an AWS server. I had to be especially mindful of the specific steps involved there. When I say, for instance, to set an elastic IP on your server, be aware that Amazon may well rename that function by the time you read this. If you absorb the material in the way I advise, you will understand that you want to assign a sticky IP address to the virtual server, so that every time you stop and start it you can access by the same IP (so your saved RDP connection will still work, and any IP-authorized proxies saved on the server will also still work the next time you restart the instance). Whatever Amazon may rename this feature, it is sure to be descriptive enough to let you know what it essentially is, and be reasonably findable on the EC2 dashboard. Relying on instructions for specific steps would leave you lost, confused, and possibly stressed over such a matter when the process has undergone an interface redesign. But understanding the logic behind the steps provides you with knowledge and confidence which cannot be squelched by a mere redecorating job.

      It boils down to the old adage about teaching a man to fish vs. giving him a fish. Let’s hope your goal is to become a master fisherman, not just told where the fish happen to be biting today.

      Upping your Game

      In my first reseller guide, I taught you how to get 4+ pairs of limited sneakers from the same site when the one per customer rule is posted. That was basic training. The focus there was on the principles and tactics typical sneakerheads use on hyped releases to grab multiples, in order to make a few bucks and perhaps pay for their personal pairs in so doing. It was sneaker cooking 101, but that training manual should not be skipped by amateur chefs. It is timeless, foundational material.

      In this manual, I will show you how to score 25+ pairs on the same hyped release.

      Yeah.

      But that is only the beginning. We are taking it up three notches in every aspect of sneaker reselling, reaching for the upper pinnacle of performance that only the top sneaker chefs achieve with regularity. If you have the resolve, there is no reason you cannot join their ranks.

      As the operator of a 200+ member sneaker cook group, I am blessed with the opportunity to routinely interact with a handful of consistently successful resellers. They usually aren’t shy about sharing their methods with me. This is probably because the methods contain nothing shockingly revolutionary. Anyone serious about reselling will have access to the same tools and knowledge. But knowing this stuff and doing it, especially with confidence and efficiency, are two different things.

      It doesn’t take much more prep time to go after 25 pairs of Yeezys than going after 4 pairs. Not once you have a basic infrastructure in place. I’ll be examining an exact setup targeting 25 pairs of a hyped release later in this book, but the point I want to make here is that the difference between making $1,000 on a release or making $5,000 boils down to focusing on the tasks which produce the highest returns and not letting all the rest of the noise distract you. Use the best tactics. Don’t get so sucked into the hype that you end up chasing your tail on low-return efforts while missing the bigger picture.

      Stress should be a non-factor. I really don’t think the serious operators who go big or bust experience anywhere near the stress the average sneakerhead does, who is lucky to get 2-3 pairs of the most hyped releases (if that). It’s a simple matter to analyze which tactics offer the best chances of success at your current operational level, and set that up correctly. Right?

      Of course, you need to understand which tactics actually offer the best chances at any given time, and know exactly which steps that best setup consists of. This is why it’s so valuable to belong to a cook group. The more members the better, as you can get an accurate picture of the current landscape before all major drops by hearing the opinions of multiple chefs you have come to respect. Our goal is to turn you into one of the resident experts.

      If you are anything less than a serious operator today, why not up your game? Wouldn’t you like to post your own flex pic of yourself standing inside a fort constructed of high-demand sneaker boxes currently flipping for double? What’s holding you back?

      The most common answer is probably time – an understandable dilemma. But if you are sacrificing sleep the night before a big drop, you are probably already investing at least as much time as a serious operator. You just aren’t spending it wisely. Honestly, how many pairs have you scored from consortium sites that drop in the middle of the night while the serious operators are likely sleeping? This comes down to measuring your return on effort and only going where the fishing is good. Being so zonked out you nod off when one of your Adidas windows gets past splash isn’t helping your cause. (That’s assuming you don’t have a working jig for bypassing splash. Often, one is working. Trying to find out about it on Twitter puts you too far behind and subjects you to too many troll posts. Again, you need a good network for this, and you need to keep up with what is happening even during the lulls between the heat.)

      Resources should be acquired, allocated, and set up as much as possible during the downtime between the big drops. Scrambling to deploy servers and learning the proper setup for the bots you have decided to use the day before a release creates stress, and sets you up for being a zombie with an L on your forehead on release day. Trust me, another hyped release is coming soon. The time to start setting up for it is now.

      That being said, one must also control their expenses, especially during the off-periods. If you are paying server fees and keeping a high-bandwidth residential proxy service like Luminati alive, it doesn’t take more than a couple of slow months to gobble up too big of a chunk of your profits from the month that was lit. Monthly expenses add up faster than they would appear. There are some things you do want to have at the ready all the time, but those costs should be minimal. Paying $250+ per month for servers+proxies is

      Enjoying the preview?
      Page 1 of 1