Hollywood and the Limits of China's Box Office
Movies like <em>Tomb Raider</em> and <em>Ready Player One </em>are making more money in the world’s fastest-growing film market than they are in America. But numbers can be misleading.
China’s moviegoers have long figured into Hollywood accounting. , the world’s most populous country started opening new theaters at a prodigious rate and began permitting the release of more and more American films. Even though U.S. studios in China than they do, collectively, elsewhere around the globe, the Chinese market is still vital and has room for major growth. On Monday, that China’s box office even overtook North America’s in the first quarter of 2018 (though it will be difficult to maintain that boost throughout the rest
