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    The Complete Sneaker Reseller Guide
    The Complete Sneaker Reseller Guide
    The Complete Sneaker Reseller Guide
    Ebook112 pages1 hour

    The Complete Sneaker Reseller Guide

    By Sole Master

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    About this ebook

    The hottest growing eBay business today is reselling high-demand sneakers, clothing, and cosmetics. And no wonder: A properly-guided newbie with less than $2,000 working capital can realistically create a part-time business that within 2-3 months' time is netting $50,000 annually from 4-6 hours per week "work" (which most participants actually find to be a heck of a lot of fun). You don't need a secret supply source for this – you only need to know what to buy and when/how to buy it, because we're purchasing product at retail and reselling it to hungry, hyped-up buyers for a 50% to 300%+ profit margin …yes, you read that right, and we do it all day long, baby. The stuff we target sells out within minutes of release time and then flies off eBay all month long, often for double+ retail.

    The Sole Master's new 24,000+ word training manual will eliminate the normally-long learning curve for becoming a successful sneaker aftermarket seller. He'll teach you all the tricks of the trade that no one else is willing to show you, including:

    – Which products to target, and why
    – Where to get early release info, drop dates, and links
    – How to properly analyze the aftermarket before pulling the trigger
    – The proper banking setup so your orders always check-out without problems
    – How to cop multiples on limited "one per customer" releases
    – A list of the best "sneaker bot" software programs and a detailed tutorial on how to use them
    – Web browser tricks that will have you manually copping just as many items as your bots grab
    – How to nab the sudden restock alerts with a high success rate
    – Where, when, and how to resell your inventory quickly for the best prices
    – A complete business plan that will have you netting $3500+ from your 2nd month forward
    – Personal help if you need it

    Looking for a fun side business that can make your house and car payments? This is it. Copping high-demand sneakers is a blast, my friends, and satisfyingly profitable to boot. If you sit in front of a computer every day and can squeeze in a few minutes of side-activity here and there, the sneaker reseller business is for you. So let's get started…

    LanguageEnglish
    PublisherAndy Kasch
    Release dateMay 14, 2016
    ISBN9781386583752
    The Complete Sneaker Reseller Guide

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      Book preview

      The Complete Sneaker Reseller Guide - Sole Master

      The Complete Sneaker Reseller Guide

      Pro Tips from the Sole Master

      Sole Master

      © 2016 Andrew Kasch

      All Rights Reserved.  No part of this publication may be reproduced in any form or by any means, including scanning, photocopying, or otherwise without prior written permission of the copyright holder.

      Disclaimer and Terms of Use: The Author has strived to be as accurate and complete as possible in the creation of this book, notwithstanding the fact that he does not warrant or represent at any time that the contents within are accurate due to the rapidly changing nature of the Internet. While all attempts have been made to verify information provided in this publication, the Author assumes no responsibility for errors, omissions, or contrary interpretation of the subject matter herein. Any perceived slights of specific persons, peoples, or organizations are unintentional. In practical advice books, like anything else in life, there are no guarantees of personal results.  This book is not intended for use as a source of legal, business, accounting, medical, or financial advice. All readers are advised to seek services of competent professionals in the legal, business, accounting, medical, and finance fields. Furthermore, what works for some people may not work for others. Following the advice given in this book may result in unintended consequences in your life and the author and publisher assume no responsibility for that. Buying products online at retail with the intention of selling them higher than retail is risky and you can lose money doing this. Pursue the contents of this book at your own risk.

      Table of Contents

      Cooking 101

      Banking Setup

      Bots, Proxies, & Servers

      Web Browser Tricks

      Product Targeting

      Understanding the Retailers

      Getting the Drop Alerts

      Market Evaluation

      Execution

      Winning the Draw

      Reselling Tips

      Aftermarket Flipping

      Putting it All Together

      Cooking 101

      Markets are a self-created function of the Wisdom of Crowds (an excellent book, by the way). In a free market economy, the forces of supply and demand will always move price to its perfect level. There’s simply no denying this.

      Sure, lots of would-be consumers complain about sneaker resellers, saying ignorant things like they are ruining the market. Nothing could be further from the truth. The market created us, not the other way around.

      We sell products for double retail because a whole bunch of people are eager to pay that price for these particular sold-out items. While they were working, we were sitting in front of a computer clicking buttons at the exact right time, sometimes using special software loaded with the exact right instructions. The consumers never stood a chance getting these things at retail. For the products we cop, retail is the new wholesale.

      Heck, if they want to blame someone, they should blame the manufacturers and retailers – who know exactly what they are doing, and even hire demand creation marketing consultants at ridiculous rates to tell them having a line around the block in front of their store every Saturday morning is good publicity. Duh. I would have told them that for free.

      I can’t explain why certain brands and/or certain styles within certain brands have so much demand the public is willing to pay twice retail for them in the aftermarket. I can only acknowledge that this situation exists, and teach you how to capitalize on it. The hype-reseller business is something anyone with a small bankroll can learn and get in on, and in a short while have a legitimate operation which earns $40,000+ per year for 5-10 hours effort every week (once you get the routine down). Those are conservative numbers, by the way. Teenagers using their parents’ and uncles’ credit cards have been interviewed who made six figures in 2015 running a part-time business before and after school. If you have the determination, it is possible to do this for a comfortable living.

      What exactly are we talking about here? Just this: Buying and selling shoes, clothes, and cosmetics. The basic premise of the American dream, baby. Admittedly, it’s a unique application. We don’t need a business license because we are paying retail for our inventory. Did I say inventory? That may not be accurate, either – as many of us sell the product, including collecting payment, in advance of receiving it. When it hits our doorstep we simply slap a different shipping label on it and send it off again, having already banked the profit.

      There are two types of aftermarket resellers. First, you have the power sellers. These folks run a full-time eBay business, don’t mind keeping inventory on hand, and they buy-sell-ship stuff every day. As such, they are perfectly content to flip low-margin products and even sometimes take a loss on items that sputter and die. Their volume makes up for it. Nothing wrong with this approach. For years I worked in the auto accessory wholesale business, where gross profit margins were typically around 30%. The custom wheel and tire space sustains itself on profit margins around 20% (but they sell higher-end products). Buying sneakers for $130 which have a resell value of $180 can be part of a viable model, especially if you are able to utilize low-fee sales outlets. Sell three or four items today at $40-50 profit per sale and you can sleep sweetly tonight, knowing you did your thing. Remember, this is a home business with very little overhead other than the inventory. Even shipping supplies are mostly free.

      Then you have the part-timers. That’s most of us. We focus on high-margin items. Stuff we can double our money on, or at least make a cool hundie without tying up more than $200. There are enough high-margin drops to keep us busy. A typical week during the height of the season (late winter through mid-fall) has us cooking on 2-3 scheduled drops plus chasing at least that many sudden restock alerts. Anyone who has set themselves up with the right tools – and is able to pay attention – can score multiple items on a weekly basis.

      Occasionally, the score will be huge. Think Yeezy 750’s. Cop a pair of these and you’re looking at a $1,000+ payday for a $350 investment. A recent Ultra Boost x Solebox release retailed for $190 and fetched $750+ in the aftermarket. Reebok Alien Stompers went for $180 landed and are lighting up eBay for $1,000 a pair – and they were not a difficult cop. As a reseller, these kinds of drops will all be on your agenda.

      More typically, though, you’ll be looking to double your money or thereabouts on certain Adidas NMD’s, certain Ultra Boosts, Air Jordan Retro OG’s, certain Nike Air Max releases, certain Supreme items, and stuff like that there.

      Some of the players in the sneaker reseller business employ what is known as a ground game. This might even mean camping or standing in lines, paying others to camp or stand in lines, entering raffles, and/or paying others to enter raffles. You can find people looking to do this for you at online communities on Twitter and Reddit. You’ll see Craigslist ads offering to pay $100+ for anyone that can secure a winning Yeezy raffle ticket. Your time is better spent elsewhere, in my opinion. With the odds of winning a Yeezy raffle somewhere around 1 in 75, it’s just not worth the effort even if you score a pair of 750’s and sell them for $1,700 on Flight Club. But there’s nothing wrong with heading to the mall on a weekday to see if you can grab a couple hot pairs Jordans that are supposed

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