Inc.

Want E-commerce Success? It Starts with an Unbeatable Brand

Bed-in-a-box retailer Hyphen wins Best Overall Design award in BigCommerce contest.

For many years, the key to a retailer’s success was physical proximity to its customers, but that has changed dramatically in the digital era. “What it’s all about now is design and branding and how a retailer is able to use those elements to communicate its unique value proposition through its website,”

You’re reading a preview, subscribe to read more.

More from Inc.

Inc.3 min readSmall Business & Entrepreneurs
Screen Play
Joe Thomas and his co-founders were two weeks away from running out of money for their software startup when, in 2016, they launched a new product and went all in on prerecorded videos as a workplace communication tool. That product generated thousan
Inc.1 min readChemistry
An Idea Worth Millions
With no data and no prototype—just a team of engineers and sketches from the UCSD library—Molly He, Michael Previte, and Matthew Kellinger sold investors on Element Biosciences. Their San Diego-based startup promised to democratize genomic sequenc in
Inc.26 min read
How They Stay On Top
Karen Robinovitz & Sara Schiller Stirring Up Hope in Unexpected Places Co-founders of the Sloomoo Institute TWO things helped Karen Robinovitz, 52 (near right), and Sara Schiller, 53, overcome the most devastating periods in their lives: friends and

Related Books & Audiobooks