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    Marketing Your Self-Published Book
    Unavailable
    Marketing Your Self-Published Book
    Unavailable
    Marketing Your Self-Published Book
    Ebook92 pages1 hour

    Marketing Your Self-Published Book

    By Marques Vickers

    ()

    Currently unavailable

    Currently unavailable

    About this ebook

    “Marketing Your Self-Published Book: An Independent Author’s Guide To Marketing and Exposure” is a concise reference guide for authors to market their independently published paperbacks and electronic books. The book offers valuable tips to maximize the expanding sales capabilities of the Internet. This edition details important exposure strategies, existing and emerging sales opportunities and valuable promotional outlets. Nearly 300 useful reference websites are provided to enhance social media strategies, website design, revenue outlets, email marketing, soliciting book reviews and media coverage.

    “Marketing Your Self-Published Book” stresses a current transformation supplanting the traditional publishing industry. Fresh and innovative creative and revenue opportunities are emerging for entrepreneurial savvy authors, writers, and journalists. The guide stresses the importance and urgency of cultivating a vibrant social media presence via active postings and participation with content, social networking and weblog websites. These activities supplement an author website with videos, feedback capabilities and resources to cultivate new and return buyers. The book stresses the importance of personalization and a writer’s online articulation of their creative vision.

    Practical advice and supplementary consulting sources are offered on every aspect of website design, effective promoting through media exposure, email marketing and the cultivation of a potential and existing client base to establish long-term sustainability.

    Chapter #1: The Essential Economics of the Publishing Industry
    Evaluating the Financial Realities Behind a Traditional Publishing Contract
    The Changing Economic Landscape for Publishers
    Substantive Reasons For Self-Publishing
    The Precarious Future Facing Traditional Publishing Outlets
    Online Reading Habits
    Printed Media Versus Electronic Media
    Creating An Environment of Success and Self-Determination

    Chapter #2: A Fresh Dependency and Integration of Social Media
    Maximizing Social Media Reach
    The Importance of Hashtags as Reference Beacons
    How to Personalize Social Media
    The Categories of Social Media Best Suited For Authors
    Weblogs
    Automating All of Your Social Media Outlets Together

    Chapter #3: A Writer’s Website
    Attractive Packaging
    Your Role in Creating The Design Concept
    Designing and Personalizing Your Own Website
    Evaluating Your Website Host
    Memorable Domain Name
    Clarity of Vision
    Make Your Site Simple to Navigate
    How The Cellular Phone and Tablets Affect Website Layouts

    Chapter #4: Drawing Traffic To Your Social Media Pages and Website
    Qualifying Your Website Viewers
    Search Engines and Indexes
    Where and How Often Should You Submit Your Website Pages
    Buying Traffic and Ad Words Programs
    Electronic Magazines and Weblogs

    Chapter #5: Soliciting Book Reviews
    Print Media Book Editors
    Seeking Out Diverse Coverage and Reviews
    How to follow-up with Media Interest

    Chapter #6: Cultivating Media Exposure and Email Marketing
    Strategies For Sending Out Press Releases
    Bulk Email Press Releases
    Specific Media Submission Guidelines
    Purchasing Mailing and Media Contact Lists
    Additional Review Outlets and Their Cumulative Effect

    Chapter #7: Cultivating Revenue Streams
    Amazon Publishing
    Keyword Adverting Programs
    Bidding For Placement
    Barnes and Noble, Smashwords, Google Play Books
    Dropshipping
    Pre-Printing Books For Resale

    Reference Category Listings
    Amazon Related Resources, Author Industry Mailing List Services, Automated Social Media Marketing, Bulk Email Services, Content Community, Currency Converters, Digital and Video Imaging Software,
    Domain Name Brokers & Registration Services, E-Commerce Shopping Carts, Social Networking Websites, News Media Search Engine Submission Sources, Pay Per Cli

    LanguageEnglish
    PublisherMarques Vickers
    Release dateApr 28, 2017
    ISBN9781370398812
    Unavailable
    Marketing Your Self-Published Book
    Author

    Marques Vickers

    Visual Artist, Writer and Photographer Marques Vickers is a California native presently living in the San Francisco Bay Area and Seattle, Washington regions. He was born in 1957 and raised in Vallejo, California. He is a 1979 Business Administration graduate from Azusa Pacific University in the Los Angeles area. Following graduation, he became the Public Relations and ultimately Executive Director of the Burbank Chamber of Commerce between 1979-84. He subsequently became the Vice President of Sales for AsTRA Tours and Travel in Westwood between 1984-86. Following a one-year residence in Dijon, France where he studied at the University of Bourgogne, he began Marquis Enterprises in 1987. His company operations have included sports apparel exporting, travel and tour operations, wine brokering, publishing, rare book and collectibles reselling. He has established numerous e-commerce, barter exchange and art websites including MarquesV.com, ArtsInAmerica.com, InsiderSeriesBooks.com, DiscountVintages.com and WineScalper.com. Between 2005-2009, he relocated to the Languedoc region of southern France. He concentrated on his painting and sculptural work while restoring two 19th century stone village residences. His figurative painting, photography and sculptural works have been sold and exhibited internationally since 1986. He re-established his Pacific Coast residence in 2009 and has focused his creative productivity on writing and photography. His published works span a diverse variety of subjects including true crime, international travel, California wines, architecture, history, Southern France, Pacific Coast attractions, fiction, auctions, fine art marketing, poetry, fiction and photojournalism. He has two daughters, Charline and Caroline who presently reside in Europe.

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