Google+ for Business (Review and Analysis of Brogan's Book)
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About this ebook
This complete summary of the ideas from Chris Brogan's book "Google+ for Business" highlights how the social network created by Google has more than 175 million users and is tied to the largest search engine in the world. In his book, the author explains how business owners can now use this online business building tool to your advantage. This summary demonstrates how mastering Google+ will allow you to become well-positioned for future developments.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Google+ for Business" and discover the new way to connect with your community of customers.
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Google+ for Business (Review and Analysis of Brogan's Book) - BusinessNews Publishing
Book Presentation
Google+ For Business by Chris Brogan
Book Abstract
About the Author
Important Note About This Ebook
Summary of Google+ For Business (Chris Brogan)
Book Abstract
MAIN IDEA
From a standing start in July 2011, Google+ – the social network created by Google - now has in excess of 175 million users. Everyone notes that is a distant second to Facebook with more than 400 million users but that overlooks one important dynamic. Google+ is tied to the world’s largest search engine (Google) and the world’s second largest search engine (YouTube). That means if you use Google+ well, you can improve your primary Web sites findability rankings. Facebook and Twitter don’t even allow Google to search or index their listings. For that reason alone, Google+ could just end up being the best online business building tool ever developed.
There are also other reasons why Google+ has the potential to become the next big thing in the business world. Google+ looks like becoming the perfect way to build a communications backbone
which brings together Google’s numerous products into one place. If that scenario plays out as anticipated, then mastering Google+ and being early to the party will pay big dividends further down the track. If you can master using Google+ today, you will be well positioned for what happens in the future as Google, YouTube and others continue to bring new developments to the online marketplace.
"Google+ isn’t a hardcore sales and marketing engine. The game, such as it is, isn’t to get the most followers and then start blasting them with offers until they purchase. It is, instead, a way to educate prospective buyers, a way to connect with your community of customers, a method by which to promote offers and events (sparingly) to your audience, and a way to build relationships before you need them. In Google+, you can do this