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    Unchained Value (Review and Analysis of Cronin's Book)
    Unchained Value (Review and Analysis of Cronin's Book)
    Unchained Value (Review and Analysis of Cronin's Book)
    Ebook44 pages24 minutes

    Unchained Value (Review and Analysis of Cronin's Book)

    By BusinessNews Publishing

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    About this ebook

    The must-read summary of Mary Cronin's book: "Unchained Value: The New Logic of Digital Business".

    This complete summary of the ideas from Mary Cronin's book "Unchained Value" shows that you can’t transform a conventional firm into a digital business by simply grafting a few Web initiatives onto the current business structures. Instead, the existing business chain will need to be replaced in its entirety by a “digital value system” which focuses not on static, internal value chains but on dynamic, external webs of relationships. In her book, the author explains that this is the only way the power and flexibility of the digital business arena can be harnessed to create greater value and derive a stronger competitive advantage. This summary will teach you how to rethink your business and why you should do it sooner rather than later so that you don't get left behind.

    Added-value of this summary:
    • Save time
    • Understand key concepts
    • Expand your knowledge

    To learn more, read "Unchained Value" and discover the key to aligning your business with the e-revolution.
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateSep 29, 2014
    ISBN9782511016961
    Unchained Value (Review and Analysis of Cronin's Book)

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      Book preview

      Unchained Value (Review and Analysis of Cronin's Book) - BusinessNews Publishing

      Book Presentation

      Unchained Value by Mary Cronin

      Book Abstract

      About the Author

      Important Note About This Ebook

      Summary of Unchained Value (Mary Cronin)

      A Digital Value System

      Information

      Trust

      Real-Time Relationships

      Customized Services

      e-Marketing

      Book Abstract

      MAIN IDEA

      You can’t transform a conventional firm into a digital business by simply grafting a few Web initiatives onto the current business structures. Instead, the existing business chain will need to be replaced in its entirety by a digital value system which focuses not on static, internal value chains but on dynamic, external webs of relationships. This is the only way the power and flexibility of the digital business arena can be harnessed to create greater value and derive a stronger competitive advantage.

      The sooner a company rethinks its business and realigns its systems with the Internet, the better it will be able to benefit from the broad opportunities of the new economy.

      About the Author

      MARY CRONIN is professor of management at Boston College. She specializes and focuses on the development and implementation of e-business strategies. Dr. Cronin also works as a consultant with numerous Fortune 500 companies and serves on the board of directors for several Internet start-ups. She is the author of several books including Doing Business on the Internet: How the Electronic Highway Is Transforming America, Global Advantage on the Internet and The Internet Strategy Handbook: Lessons From the New Frontier of Business.

      Important Note About This Ebook

      This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized

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