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    Forecasting Company Profits
    Forecasting Company Profits
    Forecasting Company Profits
    Ebook184 pages3 hours

    Forecasting Company Profits

    By Fred Wellings

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    About this ebook

    In the first book to look from a thoroughly practical perspective on the crucial business of profits forecasting, Fred Wellings provides an integrated approach to the theories which underpin the forecasting process. This approach also recognises the limitations faced by the outsider in the real world where both time and hard facts may be in equally short supply. It lays emphasis on the patterns of industrial and corporate behaviour and the forecaster's ability to recognise and anticipate these patterns. The first part of the book covers the industrial background within which the individual companies operate, and part two moves the forecaster on from the industry to the company.
    LanguageEnglish
    PublisherElsevier Science
    Release dateAug 24, 1998
    ISBN9781855739147
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