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Glow Worms: Biased Memoirs of a Global Public Relator
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Glow Worms: Biased Memoirs of a Global Public Relator
Unavailable
Glow Worms: Biased Memoirs of a Global Public Relator
Ebook160 pages2 hours

Glow Worms: Biased Memoirs of a Global Public Relator

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About this ebook

The son of an Italian aristocrat and career diplomat, 74-year-old Toni Muzi Falconi recalls over fifty years as an international Public Relations professional and scholar. As CEO of the most successful PR consultancy of the ‘80s in Italy, and equally at ease with North American giants such as Steve Jobs and Leonard Cohen, Toni’s narrative in Biased Memoirs of a Public Relator is unusually candid: from politics to journalism, earnouts and transcontinental business deals, the personal voice of one man never fades against the background of ideologies, history, individuals’ ambitions, exotic cultures, and the rise and fall of business empires, at home as abroad. Work and personal life are tightly weaved to create a vibrant, passionate and colourful fabric; the entire point of the Biased Memoirs is not to consign to history a point of view through a professional’s ‘spin’, rather to use the narrator’s own experience to cut through it, and tell of an incredible career.
LanguageEnglish
PublisherLulu.com
Release dateOct 12, 2014
ISBN9781312592858
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Glow Worms: Biased Memoirs of a Global Public Relator

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