Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    The Renovation Direction of Super Brand Mall
    The Renovation Direction of Super Brand Mall
    The Renovation Direction of Super Brand Mall
    Ebook41 pages33 minutes

    The Renovation Direction of Super Brand Mall

    By Philip Wang

    ()

    Read preview

    About this ebook

    After years of rapid development, China’s retail industry has made great progress. In recent years, shopping center boom is an obvious example. Shopping has become a new hot spot in China’s retail industry, which has not only attracted the attention of their domestic business, but also attracted the attention of international retail giants. But after all, the domestic shopping center is still in the embryonic period. Due to lack of mature and successful experiences to guide the theory of reference and mature talents, shopping center industry in the development process, is still difficult. And Super Brand Mall is the typical case in China. For SBM it must continuously seek to identify the emerging trends, interpret, assimilate, and address them in its retail spaces. Failure to re-invent and stay relevant to the emerging trends would relegate SBM to an awkward situation. This book seeks to answer the question of how Super Brand Mall develops and what we can expect from this center of consumption in the near future. We analysis the key success factors of a shopping mall, and make some suggestions for SBM, based on the factor analysis.

    LanguageEnglish
    PublisherPhilip Wang
    Release dateMay 24, 2013
    ISBN9781301942374
    The Renovation Direction of Super Brand Mall

    Related to The Renovation Direction of Super Brand Mall

    Related ebooks

    Business Development For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      Unique Malls in Asia

      Oct 7, 2019

      Unique Malls in Asia
      1 min read

    • Article

      Virtual Showroom A New Shopping Experience

      Jan 16, 2021

      SAMEER NAIK sameer.naik@inl.co.za EVER imagined what it would it be like to roam a retail outlet of your choice from the comfort of your home? Well, South Africans don’t have to wait any longer. Local design thinking business consultancy Trend Forwa

      4 min read

    • Article

      Hj Real Estate Guide

      Apr 3, 2020

      Hj Real Estate Guide
      4 min read

    • Article

      Australian Urban Design Awards 2017

      Oct 29, 2017

      Australian Urban Design Awards 2017
      8 min read

    • Article

      About Branding

      Mar 23, 2020

      Branding is both a complex and exciting subject. Regardless of a farmer’s size or status, decisions about branding should be taken with great care. Branding plays a major role in making a product easily recognisable. When scores of farmers are all se

      1 min read

    • Article

      Inside Out

      Jun 27, 2022

      Inside Out
      2 min read

    • Article

      Workplace Interiors

      Sep 16, 2018

      Workplace Interiors
      5 min read

    • Article

      Redefining Hospitality

      Nov 30, 2015

      Redefining Hospitality
      3 min read

    • Article

      Prize for Unbuilt Work 2021

      Jan 24, 2021

      Prize for Unbuilt Work 2021
      4 min read

    • Article

      An Icon Reimagined

      Mar 9, 2023

      An Icon Reimagined
      2 min read

    • Article

      Reinventing the Mall

      Dec 14, 2019

      Reinventing the Mall
      4 min read

    • Article

      Mid-Century Marvel

      Sep 19, 2022

      Mid-Century Marvel
      2 min read

    • Article

      Made In China, Now

      Aug 27, 2020

      Made In China, Now
      7 min read

    • Article

      Rediscovering Our Regional Identity

      Nov 4, 2021

      Over the last few months, I have had the privilege of Zooming over the national architectural landscape and gaining a sense of what is important to us as a profession. I have spoken to members in each state and territory as well as to our internation

      2 min read

    • Article

      The Future Of Interiors

      Mar 7, 2018

      The Future Of Interiors
      5 min read

    • Article

      Life-enhancer Of The Year

      Jan 6, 2022

      Life-enhancer Of The Year
      2 min read

    • Article

      This Is 'What Architecture Might Look Like Post-COVID'

      Sep 17, 2020

      LOS ANGELES - Remember coworking? When independent workers and start-up entrepreneurs would pile into communal offices, sharing overhead and necessities like printers, bathrooms and ventilation systems? A fantastic idea for saving money on real estat

      5 min read

    • Article

      Is Chinese-style E-commerce The Way Forward For Southeast Asian Players Like Shopee, Lazada And Tokopedia?

      Jun 7, 2021

      The fundamental question that both parties should ask instead is whether Chinese-style e-commerce is the way forward. This style of e-commerce means building up massive selection, using the "invisible hand" of the market to select the best suppliers,

      3 min read

    • Article

      New Thinking, New Strategy For The New Age

      Nov 22, 2018

      After years of planning and preparation, we have ultimately launched our highly anticipated feature: Top Executive Education Programmes with the Best Return on Investment, in which we aim to give you a glimpse of the most top-quality executive educat

      1 min read

    • Article

      Go Beyond Sales To Stay Ahead

      Sep 17, 2018

      Go Beyond Sales To Stay Ahead
      5 min read

    • Article

      What's Your Growth IQ?

      Jan 1, 2019

      How would you define 'Growth IQ'? Growth IQ is a holistic approach to finding the path to growth for an organization, based on three inputs: the market context, the right combination of elements and the sequencing of your actions. Your context includ

      6 min read

    • Article

      The Big brand Shift

      Sep 22, 2021

      There was a time not long ago, when every corporate had its 10-year plan as an iron-clad, concreted roadmap for the entire organisation. Today, in a world of intermittent lockdowns and generational change that occurred in the space of a year, even a

      5 min read

    • Article

      LUXURY BRANDS NEED to RECONCILE SEVEN DILEMMAS and CHART NEW TERRITORY

      Nov 22, 2018

      With the fast-changing needs and tastes of today’s consumers, how would luxury brands keep their products relevant and desirable? In this article, the author sheds light on the dilemmas facing the luxury sector and poses questions accompanying each d

      8 min read

    Related categories

    Reviews for The Renovation Direction of Super Brand Mall

    0 ratings

    0 ratings0 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words

      Book preview

      The Renovation Direction of Super Brand Mall - Philip Wang

      The Renovation Direction of Super Brand Mall 

      By Philip Wang

      Copyright 2013 Philip Wang

      Smashwords Edition

      ＊＊＊

      Smashwords Edition, License Notes

      This eBook is licensed for your personal enjoyment only. This eBook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.

      Executive summary

      A successful shopping center requires that every tiny detail that affects its performance as a business entity should be attended to. In other words, getting it right from the conceptualization, development, and management phases are crucial steps that differentiate successful shopping centers from the rest. It has been said, Retail is Detail. For SBM it must continuously seek to identify the emerging trends, interpret, assimilate, and address them in its retail spaces. Failure to re-invent and stay relevant to the emerging trends would relegate SBM to an awkward situation. This book seeks to answer the question of how Super Brand Mall develops and what we can expect from this center of consumption in the near future. We analysis the key success factors of a shopping mall, and make some suggestions for SBM, based on the factor analysis.

      Table of Contents

      Chapter1-Introduction

      Chapter2-Methodology

      Chapter3-Theoretical Framework

      Chapter4-Analysis

      Chapter5-Conclusion

      Chapter6-References

      1. INTRODUCTION

      This section presents a background to this study and brief presentation of the case, Super Brand Mall (SBM). I further address my research focus, purpose, limitations, potential contributions, and lastly the thesis structure.

      1.1 Background

      After years of rapid development, China’s retail industry has made great progress. In recent years, shopping center boom is an obvious example. Shopping has become a new hot spot in China’s retail industry, which has not only attracted the attention of their domestic business, but also attracted the attention of international retail giants. But after all, the domestic shopping center is still in the embryonic period. Due to lack of mature and successful experiences to guide the theory of reference and mature talents, shopping center industry in the development process, is still difficult. Most of malls in China are copying the malls in America or Europe. Meanwhile, e-commerce and mobile commerce have a large impact on retail industry. Many people even think that ecommerce will be the downfall of the brick-and –mortar stores. And exactly, the ecommerce is offering cheaper goods and have made the volumes in the brick-and –mortar stores lower than before.

      The so-called Mall (Shopping Mall) is that within the retail space, developers

      Enjoying the preview?
      Page 1 of 1