101 Ways To Get Your Foot in the Door
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About this ebook
Tired of “cold calling?”
Looking for creative ways to get a “leg up” on the competition?
Brand new to the sales game and you want to stand out from being viewed as “just another salesperson?”
Feeling like you’ve been in the sales so long you could write the book on it?
If you answered YES! Not to worry! Help has arrived! You are holding it in your hands.
Unlike anything you have ever read, 101 Ways to Get Your Foot in the Door is a fun, creative, strange at times book conceived by four award winning business owners. With combined sales experience of over 100 years in sales (actually it’s more like 150 years but whose counting) these four women joined forces to bring you this one of a kind resource.
“The information is to sales what a glove is to a hand, milk to cookies, and a sock to a shoe is. They go hand in hand.”
Designed for those who are looking for ideas on how to get a “leg up” on the competition you will discover ideas that run the gamut from simple to elaborate.
This book is perfect for anyone who sells professionally, owns a business, attends tradeshows or is concerned about attracting new business and retaining current customers. Novices and experienced alike will benefit from this powerhouse team’s new ideas for getting in front of prospects.
“With so many great ideas in this book, 101 Ways to Get Your Foot in the Door, is a must have for anyone in sales.”
Kathleen Gage
Kathleen Gage, The Street Smarts MarketerTM, has owned and operated her business for nearly two decades. Kathleen is recognized as a creative and effective Internet Marketing Adviser who works with consciously committed coaches, speakers, authors and consultants who are ready to turn their knowledge into money-making information products and life impacting services. Kathleen has been a featured speaker at conferences and conventions. She is the host of Daily Awareness radio show and has been a featured guest on hundreds of teleseminars and radio programs. Her signature series, Street Smarts Marketing and Promotions, is a favorite of thousands of clients around the globe. Kathleen’s greatest passion is working with those who realize and accept their role in raising the consciousness of business.
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101 Ways To Get Your Foot in the Door - Kathleen Gage
101 Ways To Get Your Foot in the Door
Success Strategies Guaranteed To Put You Miles Ahead of the Competition
By Kathleen Gage, Lori Giovannoni, Karianne Marcum, and Hydee Willis
Maxwell Publishing
P.O. Box 551
Pleasant Hill, Oregon
Copyright 2011 by Kathleen Gage and Maxwell Publishing
Manufactured in the United States of America
Smashwords Edition
This book is available in print at most online retailers.
Kathleen Gage can be reached at http://www.kathleengage.com
This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.
ISBN 0-9658159-1-9
1. Business 2. Sales 3. Marketing
All rights reserved, including the right to reproduce this book or any portion thereof in any form (except in the case of brief quotations in critical articles and reviews) without written permission of the Publisher.
We dedicate this book to the millions of people who sell for a living. To those who have come before us, to those who will follow. To those who patiently build a life for themselves and a future for others through the love and art of sales and marketing.
One of the great joys in life is to participate in a process that spawns tremendous and exciting ideas by creative people. This book was conceived in such an arena. The original objective was to structure an alliance between our related businesses. Ideas we shared nurtured more ideas that grew into one great idea — a book that would address the use of specialty items and unique ideas to create and maintain client relationships.
Everyone sells a product or service regardless of the industry. We are all bombarded constantly with items that promote, market, or advertise what people do. So we sell, buy, receive, file, or throw away items that we’re just not sure what to do with. Millions of dollars in advertising and promotions end up in the trash, completely ineffective and wasted.
Since each of the four authors possesses an incredibly strong passion to help our clients succeed, we wanted to share our decades of knowledge with as many people as possible. Ineffective prospecting, marketing, and follow-up result in millions of wasted dollars and thousands of clients who have not been served.
The question was: How do you keep your promotional advertising and unique marketing items out of the trash and on the desk? The rallying answer became: Let’s teach people how to effectively use marketing, advertising, and promotional items in a way that creates results and is a whole lot of fun! Let’s teach as many people as possible how to make the greatest use of their dollars using promotional items in a sales-proof world.
The result: Four creative, passionate women — who eat, sleep, live, and teach these principles 24/7 — have brought together creative ideas, unique concepts, and proven strategies, bundling them into a resource book that transcends all industries and puts the joy back into selling.
If you want to stand apart from the competition, you need to do more than sell products. To us, getting your foot in the door
includes making sure you have the right door and a plan for keeping your foot there.
We believe selling is about taking stock of your market, your prospective customer, and yourself, before you even go a-knocking. It is about knowing you are doing the right thing for the right reasons.
Selling is truly an art. It is not just about getting the business. It is knowing you are making a difference in the lives of others with the product or service you provide.
It is being of service to others and loving what you do.
To purchase the paperback version of this book go to www.amazon.com and input:
101 Ways to Get Your Foot in the Door: Success Strategies Guaranteed to Put You Miles Ahead of the Competition
How to Use This Book
101 Ways To Get Your Foot in the Door was written with a few things in mind. The ideas can be used by people new to selling, as well as by those who are extremely seasoned.
We know how tough it has become in many industries to stand out from the competition. We are also fully aware of how busy folks have become, so we’ve made it a point to keep this book easy to read. It’s organized so that you can quickly turn to one of the 101 ideas and find immediate application to virtually any situation.
We’ve included fun, specific ideas to help you get noticed, say thank you, apologize for mistakes, and more. Many