HBR Guide to Setting Your Strategy
Written by Harvard Business Review
Narrated by Barry Abrams and Randye Kaye
4.5/5
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About this audiobook
Every company needs a strategy. A focused strategy aligns decision making throughout the organization and helps establish a competitive edge in the marketplace. But with so many options to consider, how do you define a unique strategy that will ensure growth?
Whether you're starting a business from scratch or in an existing company facing new threats, this book offers the direction you need. The HBR Guide to Setting Your Strategy provides practical tips and advice that break down the process of crafting strategy so you can identify the areas your company should build on and help it thrive long into the future.
You'll learn to: understand what strategy is-and what it isn't; define your mission, values, and purpose; recognize your company's distinct capabilities; conduct better strategic discussions with your team; communicate your strategy throughout the company; and make a plan for pushing your strategy forward.
Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.
Harvard Business Review
Harvard Business Review es sin lugar a dudas la referencia más influyente en el sector editorial en temas de gestión y desarrollo de personas y de organizaciones. En sus publicaciones participan investigadores de reconocimiento y prestigio internacional, lo que hace que su catálogo incluya una gran cantidad de obras que se han convertido en best-sellers traducidos a múltiples idiomas.
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