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The Last Madam: A Life in the New Orleans Underworld
Unavailable
The Last Madam: A Life in the New Orleans Underworld
Unavailable
The Last Madam: A Life in the New Orleans Underworld
Audiobook9 hours

The Last Madam: A Life in the New Orleans Underworld

Written by Christine Wiltz

Narrated by Donna Postel

Rating: 4 out of 5 stars

4/5

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Currently unavailable

Currently unavailable

About this audiobook

1916: Norma Wallace, age 15, arrived in New Orleans. Sexy and shrewd, she quickly went from streetwalker to madam and by 1920 had opened what became a legendary house of prostitution. There she entertained a steady stream of governors, gangsters, and movie stars until she was arrested at last in 1962. Shortly before she died in 1974, she tape-recorded her memories - the scandalous stories of a powerful woman with the city's politicians in her pocket and whose lovers included the 25 year old boy-next-door, whom she married at age 64. With those tapes and original research, Christine Wiltz chronicles Norma's rise and fall with the social history of New Orleans. Thick with the vice and corruption that flourished there, Wiltz resurrects a vanished secret world.
LanguageEnglish
Release dateDec 27, 2016
ISBN9781520051338
Unavailable
The Last Madam: A Life in the New Orleans Underworld
Author

Christine Wiltz

Christine Wiltz, New Orleans native, has written a mystery series and several novels, all set in her hometown. As a visiting writer-in-residence at Tulane and Loyola Universities, she taught creative writing courses. She is active in the Tennessee Williams/New Orleans Literary Festival, and sits on the advisory board of the Walker Percy Center for Writing and Publishing. Wiltz is passionate about expanding the literary infrastructure of New Orleans and showcasing the city's vibrant, diverse talent.

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Rating: 4.142857142857143 out of 5 stars
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  • Rating: 4 out of 5 stars
    4/5
    Norma Wallace was a successful madam well into the 1950's and 60's in New Orleans. This is the true story of her life and it's almost as much about New Orleans as it is about Norma. She found a way to not only survive in her city, but to thrive and to take care of herself, her girls, her family, and the people she loved. It was a different time- the book quotes her in a discussion about marriage that women got married for security and in exchange, they had babies and kept the house. There weren't other options, unless one entered into the illegal trade of many kinds of things. New Orleans and its history of corruption and bribery of politicians and officials allowed women (and men) like Norma to live in ways that wouldn't have been tolerated elsewhere. A fascinating portrait of a woman and a city.
  • Rating: 5 out of 5 stars
    5/5
    love to read anything regarding The Big Easy. I've had a fascination with it for many years. The history is rich with legendary characters and Norma was one of them.This book is very well written and its obvious that Ms. Wiltz did a lot of research, the characters seemed to come back to life on the page. I especially liked the information about Jim Garrison after watching the movie "JFK" I wasn't aware of some of the aspects of his life. This book had me captivated and I'm ready to read more about the old New Orleans!
  • Rating: 4 out of 5 stars
    4/5
    Wiltz has written a fascinating history of the social life in New Orleans during the Prohibition Era. She focuses on the life of Norma Wallace, a prostitute who managed to become a highclass madam and political power. Liquor was the source of her initial stake -- it was ironic that more liquor seemed to flow during Prohibition than before or after -- and she invested it in a house that served the sophisticated desires of the wealthy and powerful. These clients helped protect her from the periodic anti-vice pogroms of the morally fastidious under police chief captain "" and her business boomed. She renovated an old Creole-style house and filled it with beautiful girls who were required to adhere to the strictest rules: matching underwear, no kissing the clients -- they were selling sex, not emotion -- no drugs, and no pimps. Her business acumen was so acute that in one case a wealthy client ran up a tab of $4,500 -- the equivalent of $75,000 today -- in liquor and female companionship for himself and his male secretary. Her clients were not always male. The famous actress Marjorie Rambeau stopped in New Orleans on her way to Los Angeles, made her way to Norma' -- cab drivers often got a percentage of the take -- and proceeded to spend $35,000 in cash, drinking herself into a drunken stupor. When she awoke in her hotel room the next day, appalled at what she had done, Norma refunded $10,000 of her money, still leaving a nice haul, most of which went long-term annuities for herself. She was very good at using information to her advantage. In one case, she recognized a man on the FBI' most wanted list and notified the local police, endearing them to her. The local police and FBI agents were often regular customers, the ultimate in protection, and soon, at age thirty-five, she was one of the most powerful women in New Orleans. Norma had numerous love affairs — she truly loved many men — but the most dangerous of these was when she fell for Sam Hunt, a notorious killer and ally of Al Capone. Sam brutalized Norma' other girls, but with Norma he acted as an old romantic and insisted it was true love. He remained convinced she loved him and was not just turning another trick. He was insanely jealous, and when he happened to see her talking with a former boyfriend, he became enraged. When she married Pete, another old friend who was almost completely blind, Sam became so enraged he started a shooting match at her house and tried once to run her down with his car. His friends finally managed to get him back to Chicago. Norma' marriages rarely lasted long, and, characteristically, she assumed responsibility for their failure, noting that most men wanted their wives to be a combination nun and madam and that she had difficulty becoming the first. She also argued that " make good wives, but madams don'" because a madam has enough income to make herself independent. Many of her girls married successfully and quit hustling. Numerous efforts at reform were implemented during the fifties. The Kefaufer Commission investigation revealed a police department so corrupt and criminally organized that anyone wishing to open a brothel or gambling establishment literally had to pay for police permission. One prostitute testified, after looking around the hearing room, that nine out of ten of the men in the room, including the investigators, had been customers of the brothel where she worked. By the sixties, Norma had given up the business.

    Most of her police protection friends had retired or suffered from too much close scrutiny. She opened a restaurant that she initially left in the charge of a good restaurateur, but it never did well until she publicly announced she was the owner. Then it took off, everyone wanting to talk to and be seen with the famous madam. She married Wayne, many years her junior, who seemed to be a perfect partner, except that Norma became insanely jealous whenever he glanced at a younger woman. Infamy became her path to fame, and now a super-legitimate businesswoman, she made the cover of New Orleans magazine and received the key to the city. New Orleans has always enjoyed exploiting its own myths and legends, and Norma's fame played right into the selfperpetuated image of its being a "wicked city." Norma eventually tired of living in the country, away from the excitement of the city, and looked nostalgically back to the days of the "public secret" that, she claimed, "took the strain off marriages. . . .But the women's libbers are all running around saying women are prostituting themselves keeping house, having babies. And here's the deal--women get married for one thing, security. They sell it to one man for the rent, food, clothes. When you look at it that way, hookers get more for what they sell. If I was still in the business, though, I'd probably be sending one of those lady liberation groups a check every month. Any landlady will tell you the bossy broads will sure send her a lot of customers."

    Ironically, it was her bossing around of Wayne they helped to drive him away, and in her seventies, the fun seemingly having left, she shot herself in 1974.
  • Rating: 4 out of 5 stars
    4/5
    I have always been fascinated and in love with the city of New Orleans. I have forgotten how I came across this title but I was immediately intrigued and added it to my WishList. The history of the city has always been mysterious and The Last Madam gives us a glimpse into the underbelly of it all.Norma Lenore Badon had a tormented childhood where she and her brother, Elmo, were raised in dire poverty. Shifted about and left for days due to a mother who was battling her own demons, Norma’s family finally intervened and she went to live with relatives in Memphis. Norma’s father could no longer put up with her mother’s waywardness so he left and began a new life and family. Norma was all of twelve of years of age when a family friend, a bootlegger, told her, “Norma, darling, you know it’s going to be rough, but one hair on that thing is stronger than a cable under the ocean (8).” This statement stuck with Norma. While in Memphis, Norma spotted her first set of “hustling girls” at the Gayoso Hotel and was fascinated (8). Norma returned to New Orleans in 1916 and her life in the “life” began. Norma started life as a “woman of the night” as a teenager and worked up her way to The Last Madam of New Orleans.Norma took her first love, Andy Wallace’s, last name even though she was never married to him. Norma was methodical and very discreet with the way she ran her business. Norma’s shrewd business sense is what kept her in business for decades along with the peculiar details she kept on all her customers in her black book. It was so amazing to read how Norma eluded the police for so many years. It seemed to be every cop’s mission to take down Norma Wallace. Wallace kept most of the cops at bay with payoffs but she mainly outsmarted them. Wiltz shared interesting tidbits on the girls that worked for Norma and how she trained them. The whole story was simply mind boggling but what I had to keep in mind was that this woman was making 2012 money in the 1920s, 30s, and 40s. Neither prohibition nor the Great Depression slowed Norma’s business down.In 1962, the police finally won and Norma Wallace went to jail for six weeks. After her jail stay Norma, decided to scale her business down even though she said she was going to get out for good if she ever when to jail. Years earlier Norma had seduced a teenager named Wayne Bernard who would turn out to be her last husband and young enough to be her grandson. She finally gave up the lifestyle and she and Wayne opened the Tchoupitoulas Plantation Restaurant where people still speculated was a cover up for prostitution. Norma Wallace was a powerful woman who never wanted to grow old. Her lifestyle and inner demons tormented her to a tragic death.There were times when I could not put this book down as I was swooped into the corruption and crime of the New Orleans underworld. I felt the story lagged when Wiltz included so many police facts which seemed like filler or fluff. There were so many names and places that I was familiar with being born and raised in south MS. It’s no doubt that Norma Wallace was the baddest chick in the game. All her power and influence did could not bring her happiness in the end.