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    Seven Lost Secrets of Success: Million Dollar Ideas of Bruce Barton, America's Forgotten Genius
    Seven Lost Secrets of Success: Million Dollar Ideas of Bruce Barton, America's Forgotten Genius
    Seven Lost Secrets of Success: Million Dollar Ideas of Bruce Barton, America's Forgotten Genius
    Audiobook3 hours

    Seven Lost Secrets of Success: Million Dollar Ideas of Bruce Barton, America's Forgotten Genius

    Written by Joe Vitale

    Narrated by Joe Vitale

    4.5/5

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    About this audiobook

    During the 1920s and 1930s, Bruce Barton was a household name in America - a hugely successful advertising man who revolutionized his industry by treating customers like people, not like sheep to be fleeced. He created some of the most memorable and long-lived advertising slogans and campaigns in history. He understood how to succeed in business and advertising, and he set down his principles for success in best-selling books that put his name on everyone's lips.
    Those in advertising know Barton's name, but the rest of the country has long forgotten both the man and his wisdom. After discovering Barton's secrets of success for himself, Joe Vitale thought that we could all benefit from Barton's legacy. In 1992 Vitale published The Seven Lost Secrets of Success and, 19 printings later, the book continues to guide thousands of people every year to a more successful and rewarding life based on the wisdom of the legendary Bruce Barton.
    Part advertising how-to and part inspirational success guide, The Seven Lost Secrets of Success is a practical resource packed with wisdom you can use to reach your biggest career and personal goals. Now completely updated to include new and rare material on Barton, including a 1925 sales letter that drew an astounding 100-percent response, this audiobook is the ultimate tool for promoting yourself or your business in foolproof ways that work in any decade.
    But more than just the secrets of great and effective advertising, this is a motivational guide to succeeding in every aspect of life. If you work in advertising or marketing, or if you run your own small business, these seven secrets will change the way you work and live. Apply them to your business and the profits will roll in; apply them to your life and happiness will follow. The Seven Lost Secrets of Success presents the straightforward and proven principles that brought Barton fame and fortune. They'll do the same for you.
    LanguageEnglish
    PublisherAscent Audio
    Release dateOct 19, 2007
    ISBN9781596591752
    Author

    Joe Vitale

    Dr. Joe Vitale is the bestselling author of books such as The Abundance Paradigm, The Attractor Factor (Second Edition), The Key, Zero Limits, Life’s Missing Instruction Manual, Hypnotic Writing, and Buying Trances. Joe also was a lead contributor to The Secret and is the author of the bestselling Nightingale-Conant programs The Power of Outrageous Marketing and The Missing Secret.

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    Reviews for Seven Lost Secrets of Success

    4.5/5

    11 ratings1 review

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    • 4/5
      A powerful book. Inspiring. Very good read. Easy to understand. Practical concepts you can implement right away. Good foundation from an advertising standpoint. Very good insight on J.C. Penny. This book will provide a foundation for focus. Good illustrations. I highly recommend.