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  • The Guardian

    Poppy Gustafsson: the Darktrace tycoon in new cybersecurity era

    Apr 17, 2021 4 minutes

    Poppy Gustafsson runs a cutting-edge and gender-diverse cybersecurity firm on the brink of a £3bn stock market debut, but she is happy to reference pop culture classic the Terminator to help describe what Darktrace actually does.

    Launched in Cambridge eight years ago by an unlikely alliance of mathematicians, former spies from GCHQ and the US and artificial intelligence (AI) experts, Darktrace provides protection, enabling businesses to stay one step ahead of increasingly smarter and dangerous hackers and viruses.

    Marketing its products as the digital equivalent of the human body’s ability to fight illness, Darktrace’s AI-security works as an “enterprise immune system”,

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