New Zealand Woman’s Weekly

All intents & PURPOSES

What is it that gets you out of bed in the morning? Knowing the answer to that question – other than the call of alarm clocks, boisterous pets and small children, that is – could significantly improve your wellbeing, experts say.

The Japanese concept of ikigai (pronounced ‘icky guy’), which roughly translates as ‘a purpose in life’, is catching on. And it’s not just psychobabble – science backs up the idea that a sense of fulfilment can boost the quality, and the length, of your life.

It could be

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