Travel + Leisure India & South Asia

A LIFETIME OF CREATIVITY

How was your experience of a digital fashion show?

The Blenders Pride Fashion Tour () has come around in the digital format for the first time, and I completed 25 years in the industry—it was the perfect timing to celebrate the pride we share in using Indian craft in contemporary. A lot of work went into creating it—taking vintage pictures from the past (including that of my mother’s), shooting close-up photographs of embroideries, throwing in poetry, questioning identity, showcasing heritage. It wasn’t just models walking up and down like our last virtual show.

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