Lifestyle Asia

SERVING TO GETHER

In 1999, Kara Magsanoc Alikpala, Crisann Celdran, Becky Fuentes, and Bet Lazatin formed ICANSERVE, a breast cancer advocacy group aiming to provide support for breast cancer patients, survivors, and their families. All four women are survivors. This fact inspired them to work together. “Friendships among breast cancer survivors are different. You're aware that life can be over in a blink. So you can't afford to waste time. You spend time where you feel most loved and where you can freely love and happily serve. No matter a patient's diagnosis or prognosis, the urge to pay it forward comes so naturally,” says Kara.

As an advocacy group, the focus is on promoting early detection, access to correct diagnosis, timely treatments,

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