Her World Singapore


With a $80,000 yearly income as a sales manager, she saves about $1,500 every month. When it comes to emergency funds, Michelle Tan has squirrelled away living costs that can last up to eight months. But like many women, the 30-year-old is consciously saving but finds investing “scary”.

And the fear stems from a lack of knowledge in financial products and how they work. Indeed, with the vast options and the risk of investing, it can be intimidating for a novice.

But investing with a clear (financial) goal in mind helps connect your money to your investments. Without it, it’s pretty much like jumping in the car and driving aimlessly without a destination in sight.

So there are a

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