APRÉS-CORONA PARTY MACHINE
It’s near-on impossible to write anything without first mentioning the demon scourge. As we all know, a microscopic germ has brought mankind to a standstill. Everywhere; on news websites, TV news broadcasts, emails sent to inboxes from, well, everyone, the reviled microbe dominates everything. No-one can go anywhere with anyone. Even the footy has ceased to be. A shocker.
“THE MARS APPROACH IS TO ENTICE AUSTRALIANS TO TAKE UP REMOTE CAMPING BY APPEALING TO THEIR SENSE OF VALUE. ”
When Camper and the team at MARS were preparing to review the Endurance Lifestyle, news had just started trickling-in on the pervasiveness of COVID-19. We assumed, like many, given the early information on what the viral plague meant to the world, that a camper would, naturally, be custom-made for those wanting to get away somewhere remote; a perfect vehicle in which to self-isolate. But, as we all now know; as we have all heard umpteen times from every leader under the sun, “it’s a fast moving situation”. Fast moving?
