AdNews

Nine

The power of television has been its ability to influence and engage a mass audience, its unique ability to deliver scale at a moment in time with the power to emotionally engage.

It’s what created the water cooler effect. It’s what has made household names of its stars and delivered brands.

No other medium can do this.

You’re reading a preview, subscribe to read more.

More from AdNews

AdNews2 min read
Sparro & Jack Nimble
Sparro & Jack Nimble has won AdNews Digital Agency of the Year. This is the second time for Jack Nimble, before it became part of Sparro. “In a tightly contested category, Sparro & Jack Nimble was the all-round winner with strong commercials and an e
AdNews3 min read
Salvos Stores
Salvos Stores is the Marketing Team of the Year, sponsored by Boomtown. “Judges were impressed with the resourcefulness of the Salvos team of just three fulltime and one part time person. And how they empowered their vision through the organisation,
AdNews4 min read
Next&Co
The digital agency describes itself as pushing industry boundaries to define what better looks like and how it can be measured in a digital environment. The judges were impressed by the agency’s use of data and analytics to drive growth and deliver a

Related Books & Audiobooks