NZ Marketing

IN DEFENCE OF DEMOCRACY

s consumers wrestle with the implications of one breach of trust after another – the sharing of our data, the spread of fake news (aka lies), or allowing atrocities to be played out online – it’s more critical now than ever to hold these global tech companies to account. The ability for lies and misinformation to be spread without accountability, for our personal data to be misused to manipulate what we are led to believe, is something that should concern us all when we think about the robustness (or fragility) of

You’re reading a preview, subscribe to read more.

More from NZ Marketing

NZ Marketing6 min read
Industry Insights
Content Director at Digitas New Zealand, Chris Brunner, addresses the power of content-first thinking in the era of information technology. Content has long been the engine powering businesses to succeed in the information age. As we enter the ‘intel
NZ Marketing4 min read
The Secret To Becoming New Zealand’s Favourite Ad
TRA is now in its fourth year of tracking New Zealand’s favourite ads. In that time, we’ve seen some campaigns come and go in the rankings, while others have consistently made it into the top 10. Recently, we announced the favourite ads of summer 202
NZ Marketing3 min read
Marketing Association Celebrates 50 Years Of Helping Marketers Be Brilliant
It was 1974 – the year ABBA released Waterloo, President Nixon resigned and Muhammad Ali won the Rumble in the Jungle. In New Zealand, 18-yearolds won the right to vote, a Committee for Women was established and we were all singing along to Cheryl Mo

Related Books & Audiobooks