Why Sales People Need to Develop ‘Machine Intelligence’
Jul 19, 2016
3 minutes
BY THOMAS BAUMGARTNER, HOMAYOUN HATAMI & MARIA VALDIVIESO
Companies that have pioneered the use of AI in sales rave about the impact, which includes an increase in leads and appointments of more than 50%, cost reductions of 40% to 60%, and call time reductions of 60% to 70%.
Artificial intelligence (AI) is on quite a run, from Google’s AlphaGo, which earlier this year defeated Go world champion Lee Sedol four games to one, to Amazon’s Echo, the voice-activated digital assistant.
The trend is heating up the sales field as well, enabling entirely new ways
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