Fashion Quarterly

NOSTALGIA WITH… PAULA RYAN

Originally Fashion Quarterly was to be… simply a pictorial shop window for retailers and manufacturers. A catalogue of seasonal clothing to drive consumer business and create awareness with current local fashion. It was originally a complimentary catalogue which changed direction and became an on-sale magazine with editorial and advice.

when competition didn’t exist proved a learning experience for all. However even though the first few issues contained 95 percent advertising,

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