Dating APPS 101
If you’re one of the one in four singles living in Australia today, then chances are you’re already proficient in the art of swiping left or right.
The largest growing demographic in the country, there are more singletons over the age of 40 now than ever before. And while a mere six or so years ago romance seekers may have turned to a night out at their local watering hole, or good mates for a set-up in the hope of finding Mr Right, nowadays the primary vehicle for finding love is your smartphone.
“The world has changed,” says couples and singles counsellor, Melissa Ferrari. “Technology has become such an interwoven part of our lives and online dating apps are a by-product of this. Whereas once it may have had a stigma of sorts, now with more than 4.5 million Australians using them, it really is the new normal.”
Mobile geolocation dating apps only really began to be widely used over the last 10 or so years. But it was the 2012 launch of Tinder that proved to be the real game-changer. Revolutionising how we date – and mate – the app has reported that its 50 million-plus users swipe through
