Roll out
Muffin Break broke ground in 2013 as one of the first national coffee chains in Australia to stop charging extra fees for soy milk and other dairy alternatives.
Jeremy Regan, Head of Coffee at parent company Foodco, says Muffin Break and sister brand Jamaica Blue have always led consumer trends in this way.
“We work hard to supply our customers with what they want. They were sick of being charged from 50 cents to $1 extra for soy milk, and cutting that cost allowed us to engage with our non-dairy customers,” Jeremy says.
