Campaign merchandise 2020: The fashion hits and misses
While political campaign merchandise can play an important role in a candidate's fundraising and branding efforts, once the votes have been cast and the results tallied, the T-shirts, ball caps, scarfs and tote bags are often shunted to the back of the closet never to be seen again.
Part of that is politics, of course, but part of it is because the stuff lacks any discernible sense of style. Occasionally, though, a campaign, logo or look will have a certain something that gives it a shelf life longer than the election cycle. Knockoffs of campaign logo tees from Jesse Jackson's 1988 run for the White House have reportedly become trendy in Asia, for example, and, while Sen. Bernie Sanders failed to secure the Democratic nomination in 2016, his distinctive logo had gained so much pop-culture cachet it ended up inspiring Parisian runway looks.
Of the dozen candidates who gathered on stage last week in Ohio, do any have merch that's stylish enough to stick around past the 2020 Democratic National Convention in Milwaukee? Is there a blue state version of Trump's angry red MAGA hat waiting in the wings? And is there a slogan tee (or infant onesie or grilling apron) that's a must-have collector's item - even if the candidates themselves
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