Los Angeles Times

Waking up a sleepy California mattress company

Shaun Pennington, 39, is president of Diamond Mattress, his family's 80-year-old company, which is facing major disruption in a traditionally sleepy industry. In the past decade, technology to flatten full-size mattresses like pancakes for easier shipping has revolutionized the landscape, giving way to start-ups such as Casper, Purple and Nectar. Those online newcomers are gnawing at other players' market shares, thanks in part to aggressive advertising that follows you around the internet. Legacy firms such as Diamond are left figuring out

Stai leggendo un'anteprima, registrati per continuare a leggere.

Altro da Los Angeles Times

Los Angeles Times7 min letti
It's About Respect: Lee Elder Joins Ceremonial Tee Shot To Open Masters
AUGUSTA, Ga. — He marched on Washington for the "I Have a Dream" speech. He once searched in vain for his golf ball in Memphis after a spectator absconded with it. He strode briskly down the middle of a Florida fairway with an armed guard next to him
Los Angeles Times1 min letti
John Gibson Makes 34 Saves As Ducks Beat Sharks 5-1
SAN JOSE, Calif. — David Backes and Nicolas Deslauriers each had a goal and an assist, and the Anaheim Ducks stopped San Jose’s four-game win streak with a 5-1 victory over the Sharks on Tuesday night. Adam Henrique, Isac Lundestrom and Max Comtois
Los Angeles Times4 min letti
B.B. Dickerson, Bassist And Co-founder Of Southern California Band War, Dies At 71
LOS ANGELES — Few bass lines can be said to define an entire West Coast vibe, but War co-founder B.B. Dickerson's funky maneuvers on "Low Rider" — along with a well-placed cowbell — did just that. Dickerson, who died Saturday at 71, made his name dri