Tribune Content Agency Opinions

McDonald's needs to reform its workplace culture

McDonald's is a quintessential business success story. It is ubiquitous throughout the world, continually growing and thriving with a stunning capacity for adaptability and resilience.

Say "Big Mac" and the iconic golden arches will appear in just about anyone's mind. Children, before they can form a full sentence, react with glee to the image of Ronald McDonald -- perhaps the only non-creepy clown ever successfully mass marketed.

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