Entrepreneur

Is Hiring a PR Firm Worth It?

If your startup has little cash to spare, maybe not.
Source: Federico Gastaldi
Federico Gastaldi

Generating buzz on your business is almost always a good thing -- but when it comes at a high cost, what's the return on investment?

Related: Public Relations Hacks You Can Use for Your Business

Q: I’m trying to decide whether we should take the plunge and invest in a PR agency to help our business grow. What’s your experience? -- Vince, Toronto

You’re reading a preview, subscribe to read more.

More from Entrepreneur

Entrepreneur11 min read
The Top 150 New and Emerging Franchises
Franchising is full of decades-old brands that have proven themselves—so why would someone consider buying a franchise from a brand-new franchisor instead? There are many reasons: Although newer franchise concepts may come with higher risk, you can u
Entrepreneur1 min read
The Path To Millions Starts Here
A million dollars sounds sexy. But what is it, really? For some, a dream. For others, a goal. A million in profit is a form of financial security—or at least the freedom to take some risks. A million in revenue is a marker point where business models
Entrepreneur2 min read
Which Fridge Would You Eat From?
Will people buy cheap food to help save the planet? The answer is yes—and no. This was the idea behind Flashfood, an app-based marketplace that aims to divert food away from landfills, and to families in need. It collects food nearing its best-by dat

Related Books & Audiobooks