The HomePod’s biggest problem isn’t Siri, it’s that it’s too much like the original iPod
by MICHAEL SIMON
Feb 15, 2018
4 minutes
If you watched the Grammy Awards, you saw a lot of Bruno Mars, a lot of Kendrick Lamar, and a lot of HomePod. Apple’s new smart speaker was featured in several 15-second ad spots throughout the show, none more prominent than the one that immediately followed Lamar’s show-opening performance.
The of Lamar singing “I got loyalty” from his hit song “DNA,” which he had incidentally just finished performing. It was as well-timed as it was electric, capitalizing on a blistering performance and showcasing the HomePod’s street cred. For many people, it was an introduction to the HomePod that wasn’t about Siri or home control
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